The Tiki Times: Preview the main events for 2022

The Tiki Times: Preview the main events for 2022

The Tiki Times

NEW: Check out The Atomic Grog’s annual calendar for all the major events across the world of Tiki culture. The Tiki Times also includes rum events, plus modernism, surf and rockabilly music, Disney and other happenings of interest to the Tiki community. It will be continually updated throughout the year, so check the link below for main calendar page frequently:
UPDATES: FULL 2022 EVENTS CALENDAR

The Tiki Times: The Year in Tiki 2021
2021 RECAP: Photos, video, full list of past events
Support Tiki bars: Visit their online stores, buy the latest merchandise
Social media: Facebook | Twitter | Instagram | Pinterest

ONLINE EVENTS

Tuesdays – Tiki Trail Live on Zoom.

Fridays – Spike’s Breezeway Cocktail Hour hosted by Matt “Spike” Marble of The Hula Girls. Pre-parties on Instagram Live, episodes on YouTube.

Jan. 12 – Dram of the Dead: The Bum on his new Zombie rum
Dram of the Dead: The Bum on his new Zombie rum

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2022 LIVE EVENTS

Ongoing – Mermaids and Aquamen Burlesque Shows at The Wreck Bar at the B Ocean Resort in Fort Lauderdale featuring Marina the Fire Eating Mermaid.

Monthly – HardCore Tiki MarketPlace at The Bamboo Club in Long Beach, Calif.

Monthly – Unsteady Freddie’s Surf-Rock Shindig at Otto’s Shrunken Head in New York City.

Jan. 7-9 – The Rhythm Collision Weekend #8 in Riverside, Calif.

Jan. 22 – The Original Tiki Market Place 10th Anniversary in Garden Grove, Calif.
The Original Tiki Market Place 10th Anniversary

Jan 28-30 – Inuhele: Atlanta’s Tiki Weekend.
* Past coverage

Feb. 11-12 – Miami Rum Congress in Miami Beach.
* Past coverage

Feb. 17-27 – Modernism Week in Palm Springs, Calif.
* 8 Must-See Events at 2022 Modernism Week in Palm Springs (Locale Lifestyle Magazine)
* Modernism Week adds new events to February schedule (The Palm Springs Post)
Modernism Week

Feb. 19-20 – Rockabillaque Florida at the Seminole Casino Hotel in Immokalee.

Feb. 25 – The Art of Tiki Cocktail Showdown at the South Beach Wine & Food Festival in Miami Beach.

March 12 – Aloha Fest 5 in the Netherlands.

March 12 – Taste of Rum festival in Puerto Rico.

March 12-13 – Arizona Aloha Festival at Tempe Beach Park.

March 12-13 – Aloha Polynesian Culture & Seafood Festival in Oakland Park, Fla.

April 2-4 – Rhum Fest Paris.

Continue reading “The Tiki Times: Preview the main events for 2022”

Feeling like a zombie? Here are three new holiday cocktails to raise your spirits

Feeling like a zombie? Here are three new holiday cocktails to raise your spirits

We’ve said it before and we’ll say it again: There’s no better time for imbibing festive and flamboyant cocktails than the Christmas season.

Jump directly to recipes below
Christmas Creeper | Uncle Ed’s Elixir | Rudolph’s Red Rum Swizzle
RELATED: The Barrel Before Christmas tribute recipe

The Atomic Grog home bar is ready for the 2021 holiday season. (Photo by Hurricane Hayward, December 2021)
The Atomic Grog home bar is ready for the 2021 holiday season. (Photo by Hurricane Hayward, December 2021)

If you’re in a cold climate, you can curl up in front of the fire with a warm and comforting mug of holiday cheer. If you’re fortunate enough (like us) to hail from closer to the Equator, there are plenty of cool and refreshing concoctions to scratch your tropical itch. Hell, why not enjoy all of the options no matter where you live?

As this season’s wildly popular pop-up bars – most notably Miracle and Beachbum Berry’s Sippin’ Santa – continue to prove, there’s no shortage of demand for creative and well-themed Christmas cocktails. Beyond the big dogs, there are also one-off themed overlays in bars across the globe that are also worth checking out.

We make no claim to the expertise of those fantastic folks in the trenches, but it’s always fun to experiment with holiday flavors like a spoiled kid in a toy store. Joining The Atomic Grog’s pantheon of winter cocktails are three new creations, including our first seasonal Zombie ….

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This time of year is not all snowmen and mistletoe. There are some elements of the season that make us feel like the walking dead. What better way to deal with the holiday hubris than a nice, stiff Zombie …

CHRISTMAS CREEPER
(By Hurricane Hayward, The Atomic Grog)

Christmas Creeper by The Atomic Grog. Zombie glassware and swizzle by Brian Rechenmacher, aka B-Rex. (Photo by Hurricane Hayward, December 2021)
Christmas Creeper by The Atomic Grog. Zombie glassware and swizzle by Brian Rechenmacher, aka B-Rex. (Photo by Hurricane Hayward, December 2021)

* 3/4 ounce fresh-squeezed lime juice
* 1 ounce cranberry juice
* 1/2 ounce brown sugar syrup
* 1/4 ounce pomegranate grenadine
* 1 teaspoon ginger syrup
* 1/2 teaspoon cinnamon syrup
* 1/2 ounce Kirschwasser (cherry brandy)
* 1 ounce gold Jamaican rum
* 1 ounce Demerara rum
* 3/4 ounce 151-proof Demerara rum
* 4-6 drops absinthe
* 1 dash allspice bitters

Pulse blend with 1 1/2 cups of crushed ice for 6-9 seconds. Pour into a Zombie glass, adding more ice to fill. Garnish with mint and swizzle stick.

Tasting notes

This looks like a Zombie and tastes like a Zombie, but it’s also full of sweet and tart holiday cheer. The potent rums and lime-cranberry combo hit you hard, but the spice and anise notes creep up on you. As will the alcohol content, so consume with caution or risk becoming a holiday party story your relatives will retell with relish.

Ingredient, mixing tips

* The cranberry and pomegranate, combined with the fresh lime, provide an enveloping underlying tartness that serves as a great base for the bold rums, anise and unique punch of the kirsch. We recommend a high-quality (or homemade) grenadine and natural cranberry juice. We didn’t try this, but it might also be worth swapping the grenadine for a cranberry simple syrup.

Endorsed by creepy Santas everywhere: Christmas Creeper by The Atomic Grog. Zombie glassware and swizzle by Brian Rechenmacher, aka B-Rex. (Photo by Hurricane Hayward, December 2021)
Endorsed by creepy Santas everywhere: Christmas Creeper by The Atomic Grog. Zombie glassware and swizzle by Brian Rechenmacher, aka B-Rex. (Photo by Hurricane Hayward, December 2021)

* Brown sugar syrup is easy to make by heating 1 part dark brown sugar with 1 part water on the stove until it starts to boil, then cooling in the fridge. We also make our own ginger and cinnamon syrups, and there are quite a few recipes available online. But if you’re not adventurous, we also recommend the bottled options, from B.G. Reynolds and Real Syrups.

* Kirschwasser, aka kirsch, is a colorless brandy that originated in Germany and is made from fermented cherries. It’s usually bottled at 80 to 90 proof and has a distinctive bitter cherry flavor that works well in a Zombie. It’s traditionally drunken neat as a digestif, but you can also find it in cocktails. It can also be used in festive holiday cakes, candies and the flaming cherries jubilee dessert. It’s relatively easy to find in liquor stores and worth seeking out for this distinctive cocktail. It works well with the rums and the traditional cocktail spices, absinthe and allspice. For the latter, we chose the subtle touch of a bitters (such as Dale DeGroff’s Pimento Aromatic Bitters) but a very small dash of pimento dram would work as well.

Continue reading “Feeling like a zombie? Here are three new holiday cocktails to raise your spirits”

Preview, photos and event history: Miami Rum Renaissance Festival is back for a 12th taste of cane spirits

Preview, photos and event history: Miami Rum Renaissance Festival is back for a 12th taste of cane spirits

After 18 months of tasting rum in the privacy of our home bars, it’s about time that South Florida offers a small gathering where enthusiasts can sample dozens of new and long-standing products. Luckily for us, the Miami Rum Festival makes its return this weekend for its first event since May 2019.

Photos, recap: Miami festival reunites rum family for one-day tasting event
NEW: Photos, recap: Miami festival reunites rum family for one-day tasting event
Quick takes and highlights from the 2021 Rum Renaissance Tasting Event, including photos and our favorite sips of the day.
>>> CLICK HERE FOR THE RECAP AND PHOTO GALLERY

2021 Miami Rum Renaissance Festival

More Miami Rum Festival features below
* 2019 PHOTOS AND RECAP: Rum festival returns to its roots
* EVENT HISTORY: Miami Rum Renaissance Festival year-by-year
* The Atomic Grog’s top nine Miami Rum Fest memories

Billed as the 2021 “Rum Renaissance Tasting Event,” it’s limited to one four-hour general session on Sunday at the Coral Gables Woman’s Club, but that’s more than enough reason to celebrate the safe return of one of the rum world’s longest-running festivals.

Established in 2009, the Miami fest pre-dates the recent fascination among fans of craft spirits and the expansion of premium rum brands and events around the world. It presciently anticipated rum’s renaissance in the past decade and offered both enthusiasts and industry VIPs a high-quality gathering place every year, without fail.

The coronavirus pandemic put all that on hold in 2020, but founders Robert and Robin Burr are ready to welcome back their rum family for a scaled-down, one-day event that will continue to celebrate the ongoing renaissance. The general public is welcome from 2 to 6 p.m. Doors open for industry and trade at 12:30 p.m.

Sunday, Nov. 14 – Miami Rum Renaissance Festival at the Coral Gables Woman’s Club, 1001 East Ponce de Leon Blvd., Coral Gables. Tickets $39 to $49 per person. Limited free parking. For safety reasons, attendance is limited. Tickets may sell out in advance, so be sure to get them now or by phone at 305-350-0764.
PURCHASE TICKETS ONLINE

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ABOUT THE EVENT: Miami Rum Festival highlights

Lemon Hart Rum's Miles Maximillian Vrahimis and Angelina Maria Correa (right) are serenaded by Melissa Davis of the RumTraveler.com website at the 2019 Miami Rum Festival. (Courtesy of Lemon Hart Rum)
Lemon Hart Rum’s Miles Maximillian Vrahimis and Angelina Maria Correa (right) are serenaded by Melissa Davis of the RumTraveler.com website at the 2019 Miami Rum Festival. (Courtesy of Lemon Hart Rum)

The festival includes unlimited small samples of more than 150 products from dozens of brands, from Antelope Island to Zacapa. Participants include such well-known labels as Cockspur (Barbados), El Dorado (Guyana), Plantation (Caribbean and elsewhere), Rhum Barbancourt (Haiti), Ron Diplomatico (Venezuela), Saint James (Martinique), and Tanduay (Philippines).

But you’ll also spot up-and-coming products from craft distillers including Copalli (Belize) and Prichard’s (Tennessee), along with many other small brands. It’s a chance to taste many new releases just coming to market, along with older expressions that are often hard to find.

Hundreds of connoisseurs, collectors, judges and rum lovers are expected to flock to the historic venue, which first hosted the event in 2019. They’ll have the rare chance to mingle with a room full of rum producers, master distillers, importers, distributors, retailers and other members of the spirits trade. All attendees also receive a free tasting glass.

Robin and Robert Burr welcome guests to their VIP Tasting Bar.
Robin and Robert Burr welcome guests to their VIP Tasting Bar at the Coral Gables Woman’s Club during the 2019 festival. (Photo by Hurricane Hayward)

“We’re excited that Miami Rum Fest is celebrating its 12th anniversary of bringing the world of rum to South Florida,” organizer Robert Burr said in an announcement on his longtime resource, Rob’s Rum Guide. “We’ve been visiting rum producers to gather an incredible collection of fine rums to sample for this grand tasting event. It’s an opportunity for rum enthusiasts to enjoy their favorites and discover some delightful new expressions, gain a greater appreciation and share the enthusiasm of these fine spirits with friends.”

Beyond all the booths hosted by visiting rum brands, another highlight of the event is the VIP Tasting Bar, a selection of rare, collectable, and limited-edition rums from the Burrs’ own private stash. There’s an extra fee to sample these hard-to-find and expensive rums, but proceeds benefits a local non-profit organization. If you’ve seen the Burrs’ home collection in their Rum Wreck Dive Bar, you’ll know they have a wide assortment of spirits to choose from.

The venue is a charming historic building that dates back to 1935. With wood flooring and rustic touches, it’s unlike most modern event spaces. The surrounding downtown Coral Gables district features a half-dozen hotels within a short distance of the festival. There are also many restaurants, bars and entertainment venues in the area for mingling after the event.

Miami Rum Festival on social media
* Facebook page | Instagram | Twitter

Related websites
Rob’s Rum Guide: Expert reviews and news on cane spirits
Rum Minute: See Robert Burr’s video reviews
Rum Renaissance Caribbean Cruise: Set sail for distilleries in rum’s birthplace
Media coverage: Hear Robert Burr on the Drums and Rums podcast

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2019 PHOTOS AND RECAP: Smaller Miami Rum Festival offers quality, not quantity

Downsized to a smaller but classier venue after six years at massive convention centers, the Miami Rum Renaissance Festival fit into its new environment like a classic cocktail in vintage glassware. Instead of an over-the-top Tiki drink, guests were treated to a rum Old Fashioned. But the end result was ultimately just as satisfying.

The crew from Rum Java presented their full line of coffee-flavored rums, hand-crafted in small batches using roasted Java’Mon Coffee beans from the U.S. Virgin Islands.
The crew from Rum Java presented their full line of coffee-flavored rums, hand-crafted in small batches using roasted Java’Mon Coffee beans from the U.S. Virgin Islands. (Photo by Hurricane Hayward)

While “less is more” could be a cliché, it seems to work fine in the context of a rum-tasting festival. After all, how many rum samples can you really drink in one or two days? As long as the exhibitors and brands provide top-notch products, including a nice mix of new and classic offerings, attendees should find the festival fulfilling. This was certainly the case at Rum Renaissance Festival, circa 2019.
2019 event preview: Miami Rum Renaissance Festival returns to its roots after 10 years

The Burrs held their first rum-tasting event in 2008 at the historic Venetian Pool in Coral Gables. The return to the Miami suburb in 2019 brought the festival full-circle after a decade in large event spaces across South Florida.

The Coral Gables Woman’s Club may seem like an unlikely site for a rum fest, but it worked out nicely. The crowds taxed the air-conditioning system in the 100-year-old building during the peak afternoon hours and sweltering heat of mid-May, but that’s an issue that can easily be rectified. The charm of the building, which was added to the U.S. National Register of Historic Places in 1990, outweighs its faults.

Longtime Plantation Rum ambassador Rocky Yeh presents Hurricane Hayward with a sip of one of the brand's latest blends at the Miami Rum Festival in May 2019. The much-loved industry veteran sadly passed away later that year.
Longtime Plantation Rum ambassador Rocky Yeh presents Hurricane Hayward with a sip of one of the brand’s latest blends at the Miami Rum Festival in May 2019. The much-loved industry veteran sadly passed away later that year.  (Atomic Grog photo)

As for the event itself, our afternoon visit was marked by a deep dive into an array of spirits, a reunion with old friends and a general feel of an easy-going industry gathering. Sadly, it was our last time seeing the beloved Plantation Rum ambassador, Rocky Yeh, who passed away Dec. 1, 2019, at age 42. He left a huge mark on the industry during his short but vibrant life and will always be remembered.

While it’s technically not a rum, I was thrilled to pick up a bottle of Kronan Swedish Punsch. I had seen mentions of this classic rum liqueur in cocktail books for years, and it was great to finally have one in my arsenal. Another flavored rum product, Rum Java, wowed us with its distinctive flavors. Distilled from Florida sugarcane, it was the best of several coffee rums we sampled – definitely one of the top trends of the festival.

Lemon Hart & Sons made a rare festival appearance, touting its new Blackpool Spiced Rum and the long-awaited U.S. market return of Lemon Hart 1804, the classic Demerara rum from Guyana. Ambassador Miles Maximillian Vrahimis also mixed up some of the tastiest cocktails of the day.

Continue reading “Preview, photos and event history: Miami Rum Renaissance Festival is back for a 12th taste of cane spirits”

RECIPES: French, Haitian Zombies reflect true roots of deadly cocktail’s namesake legend

RECIPES: French, Haitian Zombies reflect true roots of deadly cocktail's namesake legend

Until cocktail author and historian Jeff “Beachbum” Berry unearthed the mystery behind Don the Beachcomber’s classic Zombie cocktail, the true recipe lay buried for more than 70 years. Berry’s discovery and publication of his findings in the groundbreaking Sippin’ Safari (2007) spurred a revival and greater appreciation of the deadly drink that continues to this day.

Beachbum Berry's Sippin' Safari
An ad for ‘Beachbum Berry’s Sippin’ Safari’ around the time of its original release.

Simultaneously and coincidentally, the world of cinema also went zombie crazy, ushering in a renaissance of the modern horror archetype. Of the 30 films on a recently published list of “The best zombie movies of all time,” half were released in the 21st century.

With the precision of a pathologist, Berry dissected and definitively revealed the template that the bootlegger turned Tiki cocktail pioneer used to create what was arguably the most popular drink of the post-Prohibition era. The original 1934 recipe is a groundbreaking masterpiece, combining multiple rums and spices with sweet and sour juices and syrups, bitters, and even a touch of anise. Stay tuned for the upcoming book (Searching for Don the Beachcomber) and film (The Donn of Tiki) for the full story of his life and times.

But what inspired the name of the cocktail? We can only assume it was White Zombie, released just a year or two before the drink and considered to be the first zombie film. Starring monster movie legend Béla Lugosi, it’s a far cry from today’s gore fests featuring flesh-eating corpses. The movie is actually fairly faithful to the true folklore, spinning the tale of a Haitian voodoo priest who drugs his victims and turns them into zombie slaves.

Donn Beach (aka Don the Beachcomber) shows off what appears to be a Zombie along with some of his other groundbreaking creations
Donn Beach (aka Don the Beachcomber) shows off what appears to be a Zombie along with some of his other groundbreaking creations. (From TheDonnOfTiki.com)

In the ensuring years, that origin story has been widely ignored by pop culture. The movie genre traces its modern roots to director George Romero and his 1968 cult classic Night of the Living Dead. Nearly every movie or TV series since has loosely followed Romero’s template of reanimated corpses mindlessly running amok for no apparent reason, with political and social statements thrown in for good measure.

Back in the 1930s, Ernest Raymond Beaumont Gantt (who later legally changed his name to Donn Beach) simply borrowed the name and made no attempt at connecting it to its island of origin. But what if we go back to the roots of the true zombie legend and use it as inspiration for not one, but two new Zombie cocktails?

SEE BELOW: New original cocktails
>>> LE ZOMBI
>>> VODOU ZONBI (Haitian Zombie)

But first, here’s a quick history lesson on the mythology and cultural significance of what has become known as the zombie.

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BACKGROUND: Haitian zombie folklore rooted in slavery, French colonialism

The true story behind zombie folklore is scarier and more tragic than a movie.

"Zombies" by Haitian artist Wilson Bigaud, 1953 (oil on board mounted on wood panel). Part of the Haitian Collection at the Figge Art Museum in Davenport, Iowa.
“Zombies” by Haitian artist Wilson Bigaud, 1953 (oil on board mounted on wood panel). Part of the Haitian Collection at the Figge Art Museum in Davenport, Iowa.

Like its sister islands, what is now Haiti was invaded and colonized by a European power. France established Saint-Domingue in 1664, growing it into the richest sugar colony in the Caribbean on the backs of African slaves.

The brutal practice came to a violent end in 1791, when slaves staged a mass revolt and rose up against their oppressors. By 1794, the French government abolished slavery throughout its empire, more than 70 years before the 13th Amendment ended the practice in the United States.

The revolt sparked the Haitian Revolution, which ended in 1804 with the island’s independence and heroic ex-slave Toussaint Louverture installed as Haiti’s first governor general. It was a defining moment in the history of the Atlantic World, distinctive as the only slave uprising that led to the founding of a state that was both free from slavery and ruled by non-whites and former captives.

The legend of the zombie, or “zonbi” as it was known in Haitian Creole culture, could be considered a metaphor for the horrors of slavery.

A zonbi at twilight in sugar cane field in Haiti. (Wikimedia Commons)
A zonbi at twilight in sugar cane field in Haiti. (Wikimedia Commons)

The word itself and the concept of zombie-like creatures can be traced back to African origins. Some research has also found a connection to the island’s indigenous Taíno people, known for their shamanist practices. The African slaves brought with them traditions and from their homeland, including the “Vodou” religion.

Haitian Vodou developed between the 16th and 19th centuries, merging traditional religions of west and central Africa with Roman Catholicism. In Haitian culture, a zonbi is a dead body brought back to life by a Vodou sorcerer known as a “bokor.” According to legend, the zonbi is under the total control of the bokor as a personal slave and lacks any will of its own. It’s part of a complex, spiritual belief (“soul dualism”) that a person has two or more kinds of souls.

One soul (“body soul”) is associated with body functions while the other (“free soul” or “wandering soul”) can leave the body. In the belief system of the enslaved Africans brought to Haiti, the afterlife included a return to their homeland, where both souls were reunited. However, if they had offended their voodoo deity, they would remain a zonbi and be a slave for eternity.

The Magic Island

The fear of “zombification” was used by slave drivers to discourage slaves from committing suicide. These men who directed the daily work were often slaves themselves and sometimes also practicing voodoo priests, according to scholars. After the revolution, the zonbi became part of Haitian folklore, a stirring reminder of the past in the hope that it never happens again.

The earliest references to zombies in the United States, cited throughout the 1800s, were also closely associated with slavery and connected to African traditions. But the phenomenon went mainstream during the United States’ military occupation of Haiti (1915–1934).

Travel writer William Seabrook’s book, The Magic Island (1929), revealed “voodoo cults” in Haiti and likely inspired the 1932 film White Zombie. Though it takes place in Haiti, the film twists the legend to appeal to its American audience. I Walked With A Zombie, a 1943 horror movie set in a fictional Caribbean island, further strays from the original legend. By 1968 and Romero’s Night of the Living Dead, the horror film was cloaked in social commentary and civil rights, leaving Haiti’s zonbi myth to the history books.

Zombi Child

The Haitian zombie made a brief comeback in 1985, when anthropologist Wade Davis published his controversial findings in the book The Serpent and the Rainbow, which recounted his experiences investigating Vodou cults in Haiti. It was criticized for scientific inaccuracies in regards to its theories about psychoactive drugs, but it was a commercial success and inspired the 1988 horror film of the same name (starring Bill Pullman).

But just when you thought the legend was dead and buried, a more socially aware mindset has sparked new interest.

Continue reading “RECIPES: French, Haitian Zombies reflect true roots of deadly cocktail’s namesake legend”

The Hukilau announces return in 2021 with new oceanfront hotel, event at The Mai-Kai

The Hukilau announces return in 2021 with new oceanfront hotel, event at The Mai-Kai

Updated Sept. 18

After a 27-month hiatus, The Hukilau is returning to the picturesque sands of Fort Lauderdale beach in September with a four-day takeover of an oceanfront boutique hotel, plus a main event at The Mai-Kai that could kick off a new beginning for the historic Polynesian restaurant.

The Hukilau 2021

“It will be a smaller, more intimate event. Almost everything is outdoors,” said The Hukilau’s owner/organizer, Richard Oneslager. “We won’t be packed into a ballroom,” he noted, citing COVID concerns. All state and local guidelines will be followed, he added.

The Hukilau 2021Sept. 16-19 at the Beachcomber Resort & Club in Pompano Beach and The Mai-Kai restaurant in Fort Lauderdale. Featuring live music (The Intoxicators, Aqualads, The Hilo Hi-Flyers), symposiums, rum sponsors and pop-up cocktail bars, luau on the beach, Tiki marketplace, plus more.
* Tickets on sale now

THE HUKILAU SEPTEMBER UPDATES
* Daily schedule, news and photos from social media

* Death or Glory scares up spooktacular Sunday after-party
* Tickets still available, symposiums and schedule announced

The Hukilau was last held in June 2019 at the Pier Sixty-Six Hotel & Marina, which has since gone down for extensive renovations that could last several more years. Only the iconic tower and marina will remain when the resort reopens. The 2020 event, scheduled for the B Ocean Resort, was waylaid by the coronavirus pandemic.

The Intoxicators perform at The Mai-Kai during The Hukilau in June 2014
The Intoxicators rock The Mai-Kai during The Hukilau in June 2014. The band will return for a 15th appearance in September 2021 to play the Tiki Treasures Bazaar in the restaurant’s parking lot as well as the oceanside Beachcomber resort. (Photo by Go11Events.com)

Luckily, Broward County’s famous highway A1A beachfront also contains many smaller and more appropriate venues for 2021. One of these is the Beachcomber Resort & Club, located just north of the Fort Lauderdale strip in Pompano Beach. The Hukilau has reserved the entire boutique hotel for the weekend, creating a complete Tiki takeover. With pandemic protocols still fresh in everyone’s mind, most of the activities will be held in various outdoor spaces on the resort’s grounds and private beach.

Of course, The Hukilau would not be complete without its heart and soul, the historic Mai-Kai in nearby Oakland Park. The restaurant remains closed after a massive flood caused extensive back-of-house damage in October 2020. But Saturday’s traditional main event will return to The Mai-Kai, taking place in the sprawling parking lot just a 15-minute drive from the Beachcomber.

Tickets, hotel rooms available soon

Previous 2020 passholders who rolled their tickets into 2021 were given priority and early access to confirm hotel rooms. Remaining rooms can be booked now only by phone by calling (954) 941-7830.

The Beachcomber Resort & Club is located on the Atlantic Ocean in Pompano Beach, featuring 140 rooms, two pools and lots of outdoor activity space for attendees of The Hukilau 2021. (Official photo)
The Beachcomber Resort & Club is located on the Atlantic Ocean in Pompano Beach, featuring 140 rooms, two pools and lots of outdoor activity space for attendees of The Hukilau 2021. (Official photo)

Event tickets – from all-inclusive passes to à la carte events – are available now via TheHukilau.com website. Sign up for the email list to get future updates, which will also be posted on Facebook.

Tickets will be limited to keep the event safe and intimate. However, if space is available and the Beachcomber sells out, The Hukilau has arrangements with several nearby beachfront properties to offer special rates to spillover guests who are shut out of Beachcomber rooms. Locals can also pick up event tickets and not worry about accommodations.

In a change from past years, The Hukilau will offer all-inclusive tickets that encompass all events – including symposiums and special experiences. South Seas passes are the top-tier passes, giving Hukilau villagers access to all weekend events, including reserved seats at symposiums. Beachcomber and Aloha passes offer most of the experiences, with extra events available for an additional fee.

A new beachfront hotel near The Mai-Kai

The Beachcomber Resort has its own private beach, site of a luau and other activities during The Hukilau in September 2021. (Official photo)
The Beachcomber Resort has its own private beach, site of a luau and other activities during The Hukilau in September 2021. (Official photo)

The Beachcomber Resort & Club is a family-owned hotel with 140 rooms, suites and villas that sits right on the Atlantic Ocean in Pompano Beach, just north of Fort Lauderdale. The property also includes a cluster of apartments across A1A for event staff and participants. It’s roughly half the size of the B Ocean, so expect a more cozy event.

The resort offers “sweeping ocean views, two pools, tiki huts, full beach access, and more amenities, all reserved for our beloved villagers,” The Hukilau’s official announcement said. While many of the most popular activities will return to the schedule, organizers have made adjustments based on past feedback.

A conscious effort is being made to allow for more beach and social time with friends, a top request from villagers. The resort “is custom-made for us,” Oneslager said in a recent phone interview. He noted that the Beachcomber is blocked out for event attendees only, including the private beach.

The main event space is an open-air thatched hut where symposiums and performances will be held. The space is often used for weddings and other special events. Bands, solo musicians and DJs will be disbursed in outdoor areas around the resort. Performers will include musicians who lost their gig at The Mai-Kai when storm damage forced the restaurant’s closure in October.

Bungalows surrounding a large outdoor space just steps from the beach that will host rum companies and other sponsors during The Hukilau 2021 at the Beachcomber Resort in Pompano Beach. (Official photo)
Bungalows surrounding a large outdoor space just steps from the beach that will host rum companies and other sponsors during The Hukilau 2021 at the Beachcomber Resort in Pompano Beach. (Official photo)

Rum companies and other sponsors will host parties in a cluster of bungalows around a grassy area ideal for comfortable mingling. Pop-up cocktail bars and live performers will be spread out around the property, including poolside, Oneslager said.

On Thursday, The Hukilau’s opening day, guests “can expect welcome cocktails and cabanas filled with boozy libations from our roster of guest bars,” according to the official website. “Friday will be stacked with symposiums, pool parties, a grand luau, and guest bars.”

Catered by the Beachcomber and guest bartenders, the Friday night luau will be held in a private area just off the beach from 7 to 10 p.m. The cost of the feast is included in South Seas passes, while other ticketholders can add it for an extra fee.

For other meals, the hotel’s Deep seafood restaurant and bar feature ocean views as well as outdoor dining. Many rooms also look out onto the picturesque Atlantic.

The Hukilau's 2021 symposiums and other entertainment will take place under cover in a large oceanfront event space at Beachcomber Resort & Club. (Official photo)
The Hukilau’s 2021 symposiums and other entertainment will take place under cover in a large oceanfront event space at Beachcomber Resort & Club. (Official photo)

In a change from years past, there will be no additional charge for symposiums (except for the lowest level passholders, who can pay $10 for tickets). There may be capacity limitations, but the top-tier South Seas passholders will receive priority seating. Most of these events will be outdoors under the large tiki hut, which can be modified to protect guests from gusty wind and rain, Oneslager said.

The Beachcomber will host the Tiki Treasures Bazaar as well as a pool party on Saturday. On Sunday, The Hukilau bids farewell with a beachside Tiki brunch and themed cocktails from 9:30 a.m. to 12:30 p.m. It will be a festive sendoff with pop-up bars and live music.

While most of the weekend everts are scheduled to be outdoors, contingency plans are in place in the event of inclement weather. The Beachcomber has enough indoor restaurant and lobby space to host the luau if necessary. And the tiki hut area can shield guests during typical rainy days. Plans also call for a tent to be installed over the resort’s croquet lawn, Oneslager said.

If a severe storm hits, there are guarantees from the hotel that all reservations are 100 percent refundable. Event passes are also refundable if a named tropical storm sparks watches or warnings in the area within seven days of The Hukilau. Regardless of the weather, all rooms come with a cancellation window up to 10 days before the event. For more detailed information, check the online FAQ.

Official website: More photos of the Beachcomber| Live beach cam

UPDATED: Save Paradise Party at The Mai-Kai

Guests enjoy cocktails in a new outdoor dining area during the recent Mai-Kai Tiki Marketplace on July 18. (Mai-Kai photo)
Guests enjoy cocktails in a new outdoor dining area during the recent Mai-Kai Tiki Marketplace on July 18. (Mai-Kai photo)

Like past years, The Hukilau will celebrate its Saturday main event at the historic Polynesian restaurant that has been part of every event since the move to Fort Lauderdale in 2003. Unfortunately, the closing for renovations has forced the owners to adapt since ceasing dinner service in October.

The Mai-Kai has remained active, offering cocktails to go and many outdoor special events. The latest Tiki Marketplace was held July 18 on the heels of car shows and sold-out events commemorating the 64th anniversary in December and Hulaween in October.

So what’s in store for The Hukilau? Passholders are invited to an exclusive “Save Paradise Party” on Saturday in the restaurant’s thatched outdoor porte-cochères space where guests has previously entered the restaurant. Free transportation will be provided for South Seas and Aloha passholders. The Mai-Kai’s famous cocktails will be available for purchase.

Continue reading “The Hukilau announces return in 2021 with new oceanfront hotel, event at The Mai-Kai”

Take a trip down the Tiki Trail for a lethal new Zombie recipe

Take a trip down the Tiki Trail for a lethal new Zombie recipe

Updated July 3

It was an honor to create the signature Tiki Trail Zombie and appear on the long-running online meet-up last Tuesday to mix it up for an enthusiastic audience. We hope the drink lives up to the high standards of past mixologists on Tiki Trail Live and knocks everyone dead.
* Go straight to the recipe

If you truly want to get into the spirit of the drink – as well as support the Tiki Trail – you can also pick up a great collection of merchandise featuring artwork by The Boozy Doodler in honor of the cocktail:

Tiki Trail Zombie merchandise / artwork by The Boozy Doodler

TIKI TRAIL ZOMBIE COCKTAIL IPHONE CASE ($19.95) – Protect your most important device from scratches, dust, oil, and dirt. It has a solid back and flexible sides that make it easy to take on and off, with precisely aligned port openings. Available in sizes that fit 13 different iPhone models, this case features a solid back and flexible sides so it’s easy to take on and off. Featuring precisely aligned port openings, the case is made of BPA-free hybrid thermoplastic polyurethane and polycarbonate material.

TIKI TRAIL ZOMBIE COCKTAIL T-SHIRT ($28.95) – Be the envy or your horde with this 100% cotton men’s heavyweight shirt featuring The Boozy Doodler artwork on the front and the Tiki Trail Zombie cocktail recipe on the back for easy reference. Shirts are available in six colors (maroon, black, navy, sand, natural, and white) and eight different sizes (from small to 5XL).

STAINLESS STEEL WATER BOTTLE ($28.95) – Stay hydrated or take your Zombie on the go with this versatile bottle that’s perfect for both the apocalypse or everyday bar crawls. This 17-ounce, high-grade stainless steel vacuum flask features double-wall construction plus odorless and leak-proof cap. It’s insulated for both hot and cold liquids and uses a patented coating for vibrant colors.

Click on the links above to see details and order each item. Or go here to see all the merch in the Tiki Trail store. You can find past Tiki Trail goodies including the Lost Canteen of the Kanaloa Kid and “Peace, love and Tiki” T-shirts.

Scroll below for the backstory and recipe for Tiki Trail Zombie.

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In the cinematic Zombie apocalypse, there are certain trails you should avoid if you hope to stay alive. In the real world, there are more appealing paths that lead to deadly (but delicious) tropical cocktails. For the latter, there’s no better route than the Tiki Trail.

Tiki Trail Zombie artwork by The Boozy Doodler
Tiki Trail Zombie artwork by The Boozy Doodler.

* Jump straight to the recipe below:
Tiki Trail Zombie

Tiki Trail Live, which happens every Tuesday at 6 p.m. Pacific time (9 p.m. Eastern), is the longest-running weekly online gathering of Tiki culture enthusiasts. After surviving the entire coronavirus pandemic (so far), what’s a little Zombie infestation?

The Tiki Trail Zombie, created by The Atomic Grog in honor of the horde of Tikiphiles who religiously meet up every Tuesday, will make its debut on the show this week (June 29). Check out the recipe below and be ready to join us in mixing up our latest 10th anniversary Zombie before enjoying interviews with artists and musicians from across the Tiki universe. The Zoom meeting ID is 724 724 4576.

Host Jeff Ballard, creator of the TikiTrail.com website and Tikicomber app, has guided the show though 64 weeks of Zoom meet-ups since March 2020 with just one week off (election night in November). His indispensable assistant, Sam, never fails to come up with an intriguing lineup of guests. Familiar names are complemented by new faces nearly every week, displaying the diversity and worldwide reach of the Tiki scene.

Tikicomber appWhile most of the gatherings over the past year have been hosted in Ballard’s home bar in Southern California, he has begun venturing out as COVID restrictions are eased. Last week, he took Tiki Trail Live to the cocktail bar Marie’s Tek Tec in Long Beach, where bartender Julio Gutierrez (from Tiki pop-up Chuntikis) mixed up two enticing tropical libations. Featured artist Danielle Mann of Black Lagoon Designs joined live from Australia.
* See past Tiki Trail Live guests, promos: Instagram | Facebook
* Live video: Select past shows on YouTube

It’s not unusual to see artists and musical guests dialing in from far-flung continents on Tiki Trail Live, one of the show’s most endearing features. It shows how truly worldwide the Tiki scene has become. The regular attendees are also an eclectic bunch, often hanging out for “after-show” discussion and fun. It was during one of these after-parties two weeks ago that I reached out to the regulars for their input on a namesake Zombie for the show. The Tiki Trail Zombie is truly a crowd-sourced recipe. This will be The Atomic Grog’s second “Pour-Along” on the show, a follow-up to the Jet Pilot episode in September.

After we mix up the Zombie, sit back and relax as Ballard welcomes a wide assortment of guests. I’m looking forward to enjoying the musical stylings of Lono Calls
Continue reading “Take a trip down the Tiki Trail for a lethal new Zombie recipe”

The Atomic Grog 10th anniversary: Beware! Deadly Zombies ahead

The Atomic Grog 10th anniversary: Beware! Deadly Zombies ahead

Has it really been 10 years? For a humble blog focused on Tiki culture and cocktails, that’s an eternity. After a decade of existence, we continue to be humbled by the recognition and continued support from peers and supporters. Even so, we hope that the best is yet to come.
Special 10th anniversary recipe: Revenge of the Atomic Zombie Cocktail

The Atomic Grog launched in late April 2011 with coverage of Jeff “Beachbum” Berry’s “Zombie Jamboree” at The Mai-Kai, our participation in the Miami Rum Renaissance Festival’s deadly cocktail competition, our first published cocktail recipe, and lots more …

We be Jammin: Rum Renaissance Zombie fest at The Mai-Kai
We be Jammin: Rum Renaissance Zombie fest at The Mai-Kai
The kickoff party for the 2011 Rum Renaissance Festival was a Tikiphile’s dream, featuring a Jeff “Beachbum” Berry cocktail seminar followed by a deadly mixology competition.
Recipe: Wake the dead, it’s time for the Atomic Zombie Cocktail

Now, 447 posts and more than 1 million page views later, it’s time to take a quick look back and offer a big mahalo to everyone and everything that has kept us motivated and writing. That includes all the folks who posted more than 600 comments on the site, overwhelmingly positive and informative.

The first post – on April 25, 2011 – was a Zombie recipe, so it’s fitting that we celebrate the 10th anniversary of this never-say-die blog with a horde of Zombies. While the Mai Tai seems to get all the attention, 10 years later we still maintain that Tiki’s original masterpiece, created by Don the Beachcomber in the 1930s, is the most epochal tropical cocktail. Perhaps it’s apropos that the Zombie never becomes trendy and stays “underground,” but we’d like to see it get more attention.

The Atomic Grog

So in honor of our 10th anniversary, we’ll be posting 10 new Zombie recipes over the next 10 months. We’ve already kicked it off with the Hamilton Zombie, featured in the recent story on the new Zombie blend from Beachbum Berry and Hamilton Rum. It continues today with a reimagining of that first recipe. Get ready for Revenge of the Atomic Zombie Cocktail, even richer and more deadly than the original.

As usual, you’ll be treated to the recipe at the end of this post. Look for new Zombie recipes approximately every month, pushing the envelope of this classic template but remaining true to Donn’s inventive spirit. Unlike the Mai Tai, there’s no controversy in tinkering with the Zombie. We hope to prove this makes it even more enduring and classic. Lots more Zombie lore and discussion to come.

We’re digging up another popular old concept for our 10th birthday: The good old-fashioned Top 10 list. It may be a cliché of the blogosphere and something we’ve avoided for a decade, but there’s nothing wrong with a carefully crafted Top 10. We’ll start with five in this post, with more “Tiki Top 10” lists to come over the next 10 months (and maybe continuing into the future) …

Continue reading “The Atomic Grog 10th anniversary: Beware! Deadly Zombies ahead”

Zombie hunters: Beachbum Berry and Ed Hamilton join forces on new rum blend

Zombie killers: Beachbum Berry and Ed Hamilton join forces on new rum blend

Two of the spirits and Tiki cocktail world’s most respected figures are putting their names on the label of an exciting new release: Beachbum Berry’s Zombie Blend from Hamilton Rum. It’s the first joint rum project for both and is expected to hit stores and bars across America this summer.

Ed Hamilton shows off the label and talks about his new rum project with Beachbum Berry on a Zoom call on May 14
Ed Hamilton shows off the label and talks about his new rum project with Beachbum Berry on a Zoom call on May 14.

This deadly elixir is a potent 118-proof blend of spirits from multiple Caribbean islands that seeks to recreate in one bottle the classic combination of three different rums that Don the Beachcomber famously used in his original Zombie recipe in the 1930s. Berry spent more than a decade decoding Donn Beach’s secrets and published the results in his landmark 2007 book, Sippin’ Safari.

The blend was a hands-on passion project for Berry, who tasted and approved every tweak, Hamilton said. “I love the guy, he’s wonderful to work with,” Hamilton said, adding that he felt more than a little pressure to not disappoint him. It was a two-year project that “started well before COVID.”

Exclusive recipe below: HAMILTON ZOMBIE
RELATED: 15 things you need to know about Ed Hamilton and Hamilton Rum

Hamilton hopes to have ample supplies of the new rum in 1-liter bottles ready for distribution from his New Jersey warehouse by around the time most of us are celebrating the Fourth of July, he said last Friday night in his weekly Zoom happy hour. The blend is done, Hamilton said, and he’s just working with Berry on finalizing the back label. It will feature a revamped Zombie recipe by “the Bum” that shows off the new rum.

Beachbum Berry is the world's foremost authority on the Zombie cocktail. (Photo by Jonpaul Balak)
Beachbum Berry is the world’s foremost authority on the Zombie cocktail. (Photo by Jonpaul Balak)

The author of six influential and award-winning books on tropical cocktail history also has his own line of custom barware from Cocktail Kingdom (including Zombie glasses) and owns the acclaimed restaurant and bar Beachbum Berry’s Latitude 29 in New Orleans. His talks at rum and cocktail events around the world are always a hot ticket, and he’s credited with sparking the revival of Tiki cocktails that continues to grow.
RELATED: Beachbum Berry cocktail recipes, previous coverage

Hamilton said he’s happy that his rums are now available in 40 states, and he’s looking forward to a post-COVID boom that should boost his rum sales above 2019 levels. The partnership with Berry certainly won’t hurt.

“The best people to collaborate with are people who know more than you do,” Berry told us via e-mail. “Ed definitely fills that bill. He knows everything about rum, and he has good taste too. That made the whole sourcing and blending process ridiculously easy.”

The union of these two unique brands is a Tiki lover’s dream. Hamilton, founder of the Ministry of Rum website, was a longtime rum expert and author before he became an importer. His company, Caribbean Spirts, brings into the United States rums and other products from across the West Indies with an emphasis on honesty and authenticity.

The hardcover 10th anniversary edition of Beachbum Berry's Sippin' Safari was published in 2017 by Cocktail Kingdom
The hardcover 10th anniversary edition of Beachbum Berry’s Sippin’ Safari was published in 2017 by Cocktail Kingdom.

Hamilton’s namesake rums include blends from some of the region’s most respected rum-producing islands. His best sellers include Hamilton 86 and 151 from Guyana, plus gold and black pot-still rums from Jamaica. These styles are Tiki bar staples, and Hamilton’s reasonably-priced and flavorful blends are well-received by bartenders and home enthusiasts alike.

Even if you have all the ingredients, the Zombie is a beast of a drink to make. Not only are there three rums but also multiple juices, syrups and spices that add up to 10 ingredients or more. This can discourage not only novices mixing at home but also high-volume cocktail bars. “We wanted something that works in the bars,” Hamilton said. The goal, he said, is for bartenders to say: “Now I can put a Zombie on the menu.”

For Berry, the Zombie is special “not only because it tastes great, but on a more personal level because it was a ‘lost’ recipe that I discovered, and then decoded, and then published for the first time anywhere in Sippin’ Safari in 2007. And now, 15 years later, I’ve blended a rum for the drink as well. That’s a pretty cool feeling!”

Continue reading “Zombie hunters: Beachbum Berry and Ed Hamilton join forces on new rum blend”

Year in the rearview: The Top 9 Tiki stories of 2020

Year in the rearview: The Top 9 Tiki stories of 2020

Undoubtedly, it was a year many would rather forget – preferably by downing a few Mai Tais. If we take “hindsight is 2020” at face value, perhaps some day there will be positive lessons to be learned from last year’s many tragedies. Despite this, not all the news was negative in the modern Tiki revival. Dispensing with the bad news first, here are The Atomic Grog’s picks for the nine most newsworthy stories of 2020.
Bonus recipe below: The Urban Archaeologist (tribute to The Book of Tiki 20th anniversary and commemorative mug)

1. CORONAVIRUS SHUTDOWNS

Support Tiki bars now by visiting their online stores, contributing to fundraisers

Of all the industries that were dealt a sucker punch by the pandemic, the bar and restaurant world is the one that seems to have suffered the most long-running impact. When the mandatory closings swept across the United States (and the world) in March and April, most were ill-prepared to deal with the consequences. Heroically, the majority were able to survive by pivoting to take-out and streamlined operations. Sadly, others have remained closed with still no ETA on reopening dates. The list of businesses that closed permanently is sobering. But as we look back at the year, we’re proud of the efforts everyone put forth to keep their Tiki bars and related companies alive against all odds. We will continue to pray for their survival and encourage everyone to help as best they can.

Support Tiki bars now by visiting their online stores, contributing to fundraisers
UPDATES: Support Tiki bars now by visiting their online stores
Get updates on closings and openings, plus the latest on mugs and merchandise, plus more resources.

2. EVENTS CANCELED, POSTPONED

It’s hard for a community to thrive and survive when it’s stripped of its ability to congregate en masse to celebrate and boost each other’s spirits. This hit home in the Tiki world in early March, when Inuhele: Atlanta’s Tiki Weekend held the dubious distinction of being the last pre-pandemic event to take place. The summer season’s blockbuster festivals were forced to scramble. Some postponed, some went to a virtual format, others canceled altogether. But there was still no keeping the fervent followers from seeking out their friends and favorite events, even in stripped-down and online-only form. We tip our hat to the organizers who keep the faithful happy and their brands alive, along with their supporters who kept their heads up and their communities alive throughout the year.

The Year in Tiki 2020: Recap the top virtual and in-person events
The Year in Tiki 2020: Top virtual and in-person events
Take a look back at the major happenings, featuring artwork and links plus photos and video.

3. FLOODING AT THE MAI-KAI

In any other year, the closing of The Mai-Kai would undoubtedly be news story No. 1. But 2020 was no ordinary year, full of curve balls and unexpected twists. After closing during April and May, The Mai-Kai reopened under state social-distancing guidelines and was successfully navigating the pandemic through the summer and fall. An inventive take-out program was pushing boundaries and pleasing fans, while the historic restaurant was consistently filling its available seats with guests eager to watch the acclaimed Polynesian Islander Revue. All that changed in late October, however, when massive rains flooded the kitchen and back-of-house after a roof collapsed during the storm. With no functioning kitchen, The Mai-Kai has closed until the extensive repairs can be done. The annual Halloween party became a drive-in movie event in the parking lot and online sales were stepped up. A family-run operation since 1956, The Mai-Kai faces perhaps its biggest challenge, possibly with a new partnership or ownership. Here’s hoping the grand reopening will top the list of 2021 news events.
The Mai-Kai for sale: See the official statement NEW
UPDATES: Owners vow to “preserve family legacy” while continuing take-out drinks and more events

The Mai-Kai celebrates 64th anniversary under the moon as challenges loom
The Mai-Kai celebrates 64th anniversary under the moon as challenges loom
Check out all the details
on The Mai-Kai’s sold-out 64th anniversary party on Dec. 28.
Photos: The Mai-Kai’s Polynesian Islander Revue
News: Extent of flooding damage, closing detailed

4. THE PASSING OF TOTI

Toti Terorotua of The Mai-Kai's Polynesian Islander Revue

In September, The Mai-Kai, its extended family and longtime fans mourned the death of Toti Terorotua, a founding member of the restaurant’s acclaimed Polynesian Islander Revue in 1962. “Toti was not only an outstanding musician and entertainer, he was a great friend and part of what made the Mai-Kai one great big family,” an official statement from the restaurant said. “Toti was a highly regarded musician in Tahiti before coming to the US, creating two classic Tahitian albums with his namesake band Toti’s Tahitians. You can still hear songs from his albums, along with his unforgettable voice, softly playing in the background on the Mai Kai’s nightly soundtrack.” Toti was discovered in the late 1950s by Donn Beach himself, who picked him to be part of his show at the Don the Beachcomber in Waikiki when it opened at the International Marketplace. Toti came to Fort Lauderdale and The Mai-Kai to be part of the original Polynesian show and never left. He retired 2000 after 38 years, but came back in 2006 to play drums at The Mai-Kai’s 50th anniversary at age 71. He continued to perform on stage for another decade-plus. In announcing his death, The Mai-Kai shared a tribute in Tahitian, translated to: “We will miss you so. But dreams will keep us near you. We know we’ll meet again. Farewell for just a while. For just a little while.”
Listen: Buy or stream Lure Of Tahiti by Terorotua & His Tahitians

Continue reading “Year in the rearview: The Top 9 Tiki stories of 2020”

Rum Spotlight: Ed Hamilton brings new West Indies blend to Florida

Rum Spotlight: Ed Hamilton brings new West Indies blend to Florida

Updated Dec. 23, 2020

Importer Ed Hamilton has announced the arrival of a new Hamilton Rum blend bottled for the Florida Rum Society, soon to be available in retail locations across the Sunshine State. Plans call for the rum, a blend of Jamaican and Guyanese rums, to be distributed in 2021 to other states as well.

Ministry of Rum Private Collection, Florida Rum Society Blend

The first shipment arrived in Orlando on Friday (Dec. 4) from Hamilton’s New York bottling facility, he announced during a Zoom happy hour event that evening. On Thursday, he teased Florida rum lovers with an Instagram post containing the label, announcing that the rum was “on I-75 on the way to Florida.”

Jump below: 15 things you need to know about Ed Hamilton and Hamilton Rum
Recipe: Hamilton Navy Grog, as served at The Mai-Kai

The quick arrival pleased the longtime rum connoisseur, author and owner of his own boutique label and import company, Caribbean Spirits. The new rum will be part of Hamilton’s Ministry of Rum Private Collection, containing a similar label but more limited-edition bottlings than his standard Ministry of Rum releases. These include a variety of rum blends sourced from Jamaica, Guyana, St. Lucia and other islands.

He also imports a selections of acclaimed rums from Martinique, including the Neisson, La Favorite and Duquesne labels. Ministry of Rum refers to the website and message board Hamilton launched in the late 1990s that remains an essential reference tool for researching and learning about all rum.

Ed Hamilton spars with rum ambassador Ian Burrell at the first Miami Rum Congress in February 2019. (Photo by Hurricane Hayward)
Ed Hamilton spars with rum ambassador Ian Burrell at thefirst Miami Rum Congress in February 2019. (Photo by Hurricane Hayward)

For the Florida Rum Society blend, Hamilton said he went with a modified version of his popular Navy Strength blend, a powerful 114-proof combination of 60 percent Guyana rum and 40 percent Jamaican rum. The new blend is more accessible, clocking in a 45 percent alcohol by volume, or 90 proof. Hamilton said the blend is 65 percent from Demerara Distillers in Guyana and 35 percent from Worthy Park Estate in Jamaica.

Besides the proof and percentages, there’s a slight variation the age of the rum, Hamilton said. The Jamaican component is a 1-year-old rum while the Navy blend contains unaged distillate. The Guyanese rum is the same blend of 2- to 5-year-old rums that Hamilton uses in the Navy Strength bottling, as well as the Hamilton 86 and 151 Guyana rums that are well-known and loved at Tiki bars across the country. Check our in-depth look at Hamilton’s journey in bringing these rums to market, and their use at The Mai-Kai in Fort Lauderdale.

The Florida Rum Society blend promises to be more versatile and just as tasty as the Navy blend, its lower proof and added aging making it more assessable as a sipper and all-purpose mixer. It’s also a higher proof than the similar New York Blend, an 84-proof version of the Navy blend. At 65 percent Demerara, it could also make a fine substitute for Hamilton 86 in cocktails. During the Zoom meeting, Hamilton sipped on one of his favorite easy-to-make highballs, a blend of Hamilton 86, Hamilton Jamaican Pimento Dram, and orange juice. I tried a mix of 1 part dram, 3 parts rum and 6 parts juice, and it was delicious.

The flagship Hamilton rums from Guyana are available at Total Wine stores in Florida. (Photo by Hurricane Hayward, August 2016)
The flagship Hamilton rums from Guyana are available at Total Wine stores in Florida. (Photo by Hurricane Hayward, August 2016)

The new rum should also work well in classic Tiki cocktails that call for a roughly equal blend of non-overproof Demerara and Jamaican rums, such as the Navy Grog (and Beachbum Berry’s The Ancient Mariner), Pearl Diver’s Punch, and Sidewinder’s Fang. The extra 5 percent ABV will give the drink a boost to help it hew closer to the original rums. In the mid-century heyday, it was not unusual for standard mixing rums to be higher than 80 proof, especially those from Guyana and Jamaica. During the Zoom meeting, I enjoyed a Navy Grog featuring three of Hamilton’s signature rums (see recipe below).

Follow the Florida Rum Society on Facebook and Instagram for updates on distribution. Hamilton confirmed that the main retail location will be the Sarasota Liquor Locker. The rum society boasts a robust online store with quick delivery across the state featuring rums stocked by the Sarasota store.

UPDATE: Sarasota Liquor Locker and the rum society’s online shop were the first get the rum. Soon after, it was on its way to Five Star Liquor & Wine in Orlando, Primo Liquors in Broward County (multiple ocations), Big Game Liquors in Miami, and Beach Liquors in the Panhandle (multiple ocations).

Florida Rum Society

Hamilton said he expects retail outlets across the state to carry the rum. Part of the goal of the partnership with the Florida Rum Society, he said, is to leverage the group’s influence to persuade more retailers to carry the Hamilton (and Caribbean Spirits) product line. The bottling includes 112 cases, he said, though he didn’t rule out another batch in the future depending on demand. If the store you frequent in Florida doesn’t carry Hamilton rums, or you’d like to request the new blend, ask them to contact the distributor: Progress Wine Group from Opa Locka, (321) 230-4682.

UPDATE: The Florida Rum Society announced an online cocktail contest featuring the new blend, with the winner earning “a hoard” of Hamilton rums. The group has quickly ramped up its activities after forming only in mid-2019. Members began holding in-person gatherings before the pandemic and have continued them online, with Hamilton and other high-profile rum industry veterans, such as Privateer Rum’s Maggie Campbell, joining in.

The Hamilton blend is not the society’s first special bottling. Just last week, a Plantation 2008 single cask rum from Guyana featuring a Florida Rum Society label landed in Orlando. This label release is extremely limited (just 140 bottles) and available at Five Star. There are also a few bottles remaining at Five Star from the exclusive (214 bottles) release in August of a 109.2 proof New England rum from Privateer dubbed Rumdemic. The release marked the return of Privateer’s single barrel program (now known as the Letter of Marque series).

If that’s not enough for Florida rum fanciers, another exclusive release is coming in 2021. The Florida Rum Society Masters Selection from Chairman’s Reserve and St. Lucia Distillers is available for pre-sale at Jensen’s Liquors in Miami. This 115.6 proof blend is expected around April. Shipping and pick-up are both available.

For more on the Florida Rum Society, check out the interview with founder Jay Cocorullo on the Rumcast podcast, episode 14.

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15 things you need to know about Ed Hamilton and Hamilton Rum

As part of the inaugural Miami Rum Congress in February 2019, the “Minister of Rum” (he actually prefers to be called “Administer of Rum”) hosted his first-ever master class at The Mai-Kai in Fort Lauderdale on his Hamilton Rum product line, including a discussion of his journey from Caribbean sailboat adventurer to rum importer and label owner.

Hamilton Rum master class at The Mai-Kai

The hands-on symposium took place in the historic restaurant’s intimate Samoa dining room and included rum and cocktail samples, plus a heaping helping of Hamilton’s wit and wisdom. Here are a few nuggets we gleaned from the presentation:

* After studying chemical and mechanical engineering and getting his college degree, Hamilton worked a job “selling bomb parts” in the mid-1970s. “It really wasn’t something I wanted to base my career on,” he said. When his boss queried him about what he wanted to be doing in five years, he exclaimed: “Go sailing.” Asked how he could make that happen, he replied: “I quit.” He says never spent another day looking for a job after that.

Continue reading “Rum Spotlight: Ed Hamilton brings new West Indies blend to Florida”