The surging popularity of rum was clearly evident at this year’s Miami Rum Renaissance Festival, which again doubled its attendance in its fourth year to more than 8,000 connoisseurs of the cane spirit. The festival was held April 16-22 at the Deauville Beach Resort on Miami Beach, plus other locations around the area.
According to the festival organizers, the attendance total included more than 6,000 ticket holders, around 450 VIP passes, and nearly 900 industry passes. Events included rum tastings, VIP parties, celebrity seminars and much more.
Organized by Robert Burr along with his wife Robin and son Rob, the festival is poised to become one of the largest and most prestigious spirits conferences in the country. The festival “surpassed expectations and served to reinforce our message that rum is enjoying a notable resurgence in popularity,” they wrote in a recap sent via e-mail. “We are showing the world that rum is fun – a delightful component of interaction when friends gather to enjoy life.”
One of the most iconic images of the tropical drink is a vessel made from a hollowed-out pineapple. This over-the-top cocktail experience has been perfected at The Mai-Kai with the classic Piña Passion.
The Piña Passion is served in a fresh pineapple that guests can take home. The one exception is during happy hour in The Molokai bar, when you’ll have to settle for having the drink in an old fashioned glass.
If you ever get a chance to take a peek into The Mai-Kai’s main service bar, tucked way behind the kitchen and hidden from guests, you’ll find cases of pineapples awaiting their fate. [See photo]
Drinks in pineapples were staples on tropical-themed cocktail menus across the country during Tiki’s heyday in the 1950s and 1960s. You can still find them at old-school establishments such as San Francisco’s Tonga Room (est. 1945) and Chicago’s temple of Witco, Hala Kahiki (est 1966). In the Hawaiian language, a pineapple is called “hala kahiki.”
Even in the dark days of Tiki in the 1970s and ’80s, pineapple drinking vessels remained essential on cruise ships and resorts in exotic locales. They go hand-in-hand with the concept of a tropical paradise.
They’re not as easy to find at today’s smaller Tiki and craft cocktail bars, which tend to favor traditional glassware and ceramic mugs. But this is changing in a big way thanks to a new breed of craftsmen who are taking Tiki hospitality to a whole new level.
Italy’s Daniele Dalla Pola, who built upon the success of his Nu Lounge Bar to open Esotico Miami in August 2019, is also a big proponent of the spiky fruit. His new exotic bar and restaurant features both food and drink served in fresh pineapples. At The Hukilau 2017, he presented two Okole Maluna Cocktail Academy classes called “Pineapple Paradise” with information and advanced techniques on using the hospitable fruit in tropical drinks.
Of course, the pineapple is iconic as the worldwide symbol of hospitality. It was so sought-after in colonial times that people would rent them for a day to use as a party decoration. Considered the world’s most exotic fruit, pineapples were brought back to Europe by Columbus and other explorers. George Washington praised the fruit in his diary, noting that among his favorite foods, “none pleases my tastes” like a pineapple.
Because of their scarcity and high price, pineapples were typically served only to prestigious guests, and even those who could not afford them picked up on the image to share the sentiment of a special welcome. Towns, inns and households began displaying images of the pineapple to convey a sense of welcoming. You can find pineapple images on historic buildings around the world.
The mysterious Zula #1 is easily one of the most curious (and deliciously distinctive) cocktails on The Mai-Kai’s tropical drink menu. And, as usual, it has a fascinating back-story.
The cocktail’s flavors are just as exotic as its origins, which both took us years to figure out. The pineapple-forward taste is unlike any other you’ll find at The Mai-Kai.
But there’s another secret about Zula #1 that not many guests may be aware of: It shares its name (and flavor profile) with a secret off-menu sister drink, the smaller and sweeter Zula #2. But it wasn’t always that mysterious.
Long-stemmed glassware was extremely popular in the 1950s. You’ll find a dozen cocktails on early menus using the elegant coupe glass, which faded from use at The Mai-Kai but made a big comeback at craft cocktail bars in the early 21st century.
By 1979, when the menu had been arranged in its now-familiar “mild,” “medium” and “strong” groupings, the names had changed slightly to Zula #1 (strong) and Zula #2 (mild), but the coupe glass endured. We’ve seen menus from the ’80s that still feature Zula #2. But by the 1990s it was gone, never to be seen on a menu again.
What many didn’t realize as the years went by, however, is that you could still order the milder Zula. By the time I started bellying up to the bar in the 2000s, it was a distant memory. I finally discovered it while researching the history of Zula #1 for this cocktail guide.
However, nothing in Beach’s vast repertoire seemed to resemble the Zula. Or so we thought. It was actually right there under our nose since 2007 in Beachbum Berry’s Sippin’ Safari: Penang Afrididi. Don’t ask us how the names relate, but the flavor profile is indeed remarkably similar. The clincher: There are two versions of Don the Beachcomber’s original, known as Penang Afrididi #1 and Penang Afrididi #2.
In honor of the Midwest’s frigid February, Ohio-based blogger Doug Winship is pulling out all the stops with an onslaught of exotic drink recipes and features on anything and everything in today’s wacky world of Tiki. So great is this tidal wave of rum-soaked madness, it’s taken over the Feb. 20 edition of Mixology Monday, the (sometimes) monthly online cocktail party that rounds up bloggers to post in harmony on a single theme.
All of this did not go unnoticed at The Atomic Grog. We’re joining today’s party with a few tips on how to turn that most Tiki of all fruits into a viable drinking vessel. And, of course, we’re including a few recipes for the perfect drinks to fill the void. Now, pass that pineapple!