NEW: Check out The Atomic Grog’s annual calendar for all the major events across the world of Tiki culture. The Tiki Times also includes rum events, plus modernism, surf and rockabilly music, Disney and other happenings of interest to the Tiki community. It will be continually updated throughout the year, so check the link below for main calendar page frequently: UPDATES: FULL 2022 EVENTS CALENDAR
Although at times 2021 seemed like 2020 all over again, we made some great strides toward a return to normalcy amid the continuing coronavirus pandemic. Many live events returned, albeit in abbreviated or scaled-down formats. Regular virtual and online events continued, giving many a safe way to interact. The Tiki Times, The Atomic Grog’s ongoing event guide, documented many of these happenings over the past year. Check below for artwork and links to official sites, plus images and videos from social media. Stay safe and remember to follow all COVID guidance as we face further challenges in 2022. THE WEEK IN TIKI 2022: Latest upcoming live and virtual events Support Tiki bars:Visit their online stores, buy the latest merchandise Social media:Facebook | Twitter | Instagram | Pinterest
The 12th annual Miami Rum Renaissance Festival may not have reached the epic proportions of past events, but it was a welcome return as we tiptoe into a post-pandemic world. Like an old friend who had only one day for a visit, the short-but-sweet tasting session on Nov. 14 brought the extended “rum family” back together in a safe space.
“Our decision to keep it simple paid off,” co-organizer Robert A. Burr said after the event. “We sold out with 500 tickets and the size of the crowd was very comfortable. It’s so satisfying to gather with our rum friends again.” Burr and wife Robin also welcomed back son Robert V. Burr to the rum fest. His move back to South Florida will enable him to once again be involved in the event, he told us during the festivities.
While socially distant interactions are still awkward, it was clear that both attendees and participating rum brands were very happy to be there. The elder Burr said many “expressed their heartfelt appreciation.”
Hosted for a second time at the historic Coral Gables Woman’s Club, the event was not spread out over multiple days like years past. The Rum Renaissance Tasting Event featured no seminars or judging sessions, but the Burrs definitely didn’t skimp on the rums. There appeared to be even more tasting booths than there were in 2019.
The tasting session for the general public ran from 2 to 6 p.m., and we spent the better part of that time catching up with old friends and sampling many fine rums. We immediately knew we were in for a treat when we entered the first of two event halls to find an elaborate Rhum Barbancourt booth manned by master mixologist Tobin Ellis. The legendary rum from Haiti was making a rare appearance in Miami with Ellis, an influential bartender and consultant from Las Vegas who made a splash at the rum fest in its early days.
I had not seen Ellis since we faced off in 2011 at the third annual Miami Rum Renaissance Festival’s Zombie Jamboree at The Mai-Kai. He won that mixology contest, of course, and I remember him offering this newbie some great advice. It was fantastic to catch up with one of the bar and cocktail world’s most creative minds. It was also comforting to find out that he remains a very humble and down-to-earth guy.
Some other no-less-notable names were in the house, representing dozens of rum brands from around the world. With my time limited, I made an attempt to sample as many new and intriguing rums as possible. It was definitely tough to restrain myself from revisiting the many past favorites, including Diplomatico, Dos Maderas, El Dorado, Pusser’s, and others. Check out our past coverage for all of these, plus more.
Here are seven memories we walked away with from this year’s rum reunion in Coral Gables …
QUICK TAKES: 2021 Miami Rum Renaissance Festival highlights
BEST BOOTH: Rhum Barbancourt. The sophisticated kiosk from Haiti’s flagship brand had everything you’d want from a rum festival presenter: Classy and eye-catching displays plus a perfect photo-op spot, the full range of distinctive rums readily available for tasting, and a world-class mixologist shaking up fresh (and delicious) cocktails. It was almost unfair to the rest of the brands. Of course, we’re intimately familiar with the full Barbancourt range from its years as a sponsor of The Hukilau. And we’ve always kept our home bar stocked with the three 86-proof core products – the lightly aged Rhum Blanc, the 4-year-old “3 Stars,” and the 8-year-old Speciale Reserve “5 Stars” – along with the 70-proof Barbancourt Pango, one of the best flavored rums on the market. You’ll find several Barbancourt rums featured in our new Haitian Zombie recipe. But the brand’s crown jewel is the premium sipping rum, the 15-year-old Estate Reserve blend. Like the others, it’s distilled from sugar cane juice in the rhum agricole style and aged in French oak. We were reminded just how good this rum is after tasting the complex, nuanced and very refined sip. Rhum Barbancourt remains one of the most consistent (and reasonably priced) brands on the market.
BEST NEW RUM: Plantation Trinidad 2009. I almost skipped the booth from longtime festival participant Plantation – the popular rum brand from France’s Maison Ferrand. I own or have tasted most of the booth’s award-winning bottlings, which are sourced from islands across the world before a second aging and bottling in France. But I spotted a new one, and I’m glad I stopped to try it. Plantation Trinidad 2009 is a limited-edition blend that was aged for 11 years in ex-bourbon casks in Trinidad before aging for a year in oak barrels in France. Plantation has perfected this somewhat controversial production style, and it serves this release well. Clocking in a 103.6 proof, this is a dynamic yet delicate blend with light citrus and spice notes along with hints of gasoline (in a good way). The latter was something I don’t recall ever encountering in a modern Trinidadian rum (Angostura is now the island’s sole rum producer). It’s an intriguing release, one I definitely recommend. Just for the heck of it, I compared it head-to-head against a similar rum from the festival’s VIP Tasting Bar: the acclaimed Velier Caroni 15. This is a 15-year-old, 104-proof rum from the Caroni Distillery in Trinidad, which unfortunately closed in 2003 after a long history that included many years of supplying its rich, dark rums to the British Navy. This bottling from Italy’s Velier is outstanding, a rich and powerful rum with lots of dark fruit flavors and an oily, gasoline-like punch. One of my favorites from the tasting bar. The similarities in the two rums was clear, particularly the smoky petrol. To me, the Plantation Trinidad 2009 release comes off as a lighter, more approachable version of the Caroni 15. (Note: There’s also a 12-year-old Caroni from Velier that I have not tried.). The ABV is almost identical, and the same unique gasoline notes stand out. When Caroni closed, the majority of its remaining rum was acquired by Angostura, so it’s entirely possible some Caroni stock is used in this blend. All the Plantation website says is the rum “was chosen from the cellars of Trinidad Distillers” (which owns Angostura). There has been speculation that Angostura uses some of its Caroni stock in the “1787” expression, its top-of-the-line rum blend that’s aged for a minimum of 15 years but released at just 80 proof. It’s possible there’s also a tiny bit of Caroni in this new blend from Plantation as well.
After 18 months of tasting rum in the privacy of our home bars, it’s about time that South Florida offers a small gathering where enthusiasts can sample dozens of new and long-standing products. Luckily for us, the Miami Rum Festival makes its return this weekend for its first event since May 2019.
Billed as the 2021 “Rum Renaissance Tasting Event,” it’s limited to one four-hour general session on Sunday at the Coral Gables Woman’s Club, but that’s more than enough reason to celebrate the safe return of one of the rum world’s longest-running festivals.
Established in 2009, the Miami fest pre-dates the recent fascination among fans of craft spirits and the expansion of premium rum brands and events around the world. It presciently anticipated rum’s renaissance in the past decade and offered both enthusiasts and industry VIPs a high-quality gathering place every year, without fail.
The coronavirus pandemic put all that on hold in 2020, but founders Robert and Robin Burr are ready to welcome back their rum family for a scaled-down, one-day event that will continue to celebrate the ongoing renaissance. The general public is welcome from 2 to 6 p.m. Doors open for industry and trade at 12:30 p.m.
Sunday, Nov. 14 – Miami Rum Renaissance Festival at the Coral Gables Woman’s Club, 1001 East Ponce de Leon Blvd., Coral Gables. Tickets $39 to $49 per person. Limited free parking. For safety reasons, attendance is limited. Tickets may sell out in advance, so be sure to get them now or by phone at 305-350-0764. PURCHASE TICKETS ONLINE
The festival includes unlimited small samples of more than 150 products from dozens of brands, from Antelope Island to Zacapa. Participants include such well-known labels as Cockspur (Barbados), El Dorado (Guyana), Plantation (Caribbean and elsewhere), Rhum Barbancourt (Haiti), Ron Diplomatico (Venezuela), Saint James (Martinique), and Tanduay (Philippines).
But you’ll also spot up-and-coming products from craft distillers including Copalli (Belize) and Prichard’s (Tennessee), along with many other small brands. It’s a chance to taste many new releases just coming to market, along with older expressions that are often hard to find.
Hundreds of connoisseurs, collectors, judges and rum lovers are expected to flock to the historic venue, which first hosted the event in 2019. They’ll have the rare chance to mingle with a room full of rum producers, master distillers, importers, distributors, retailers and other members of the spirits trade. All attendees also receive a free tasting glass.
“We’re excited that Miami Rum Fest is celebrating its 12th anniversary of bringing the world of rum to South Florida,” organizer Robert Burr said in an announcement on his longtime resource, Rob’s Rum Guide. “We’ve been visiting rum producers to gather an incredible collection of fine rums to sample for this grand tasting event. It’s an opportunity for rum enthusiasts to enjoy their favorites and discover some delightful new expressions, gain a greater appreciation and share the enthusiasm of these fine spirits with friends.”
Beyond all the booths hosted by visiting rum brands, another highlight of the event is the VIP Tasting Bar, a selection of rare, collectable, and limited-edition rums from the Burrs’ own private stash. There’s an extra fee to sample these hard-to-find and expensive rums, but proceeds benefits a local non-profit organization. If you’ve seen the Burrs’ home collection in their Rum Wreck Dive Bar, you’ll know they have a wide assortment of spirits to choose from.
The venue is a charming historic building that dates back to 1935. With wood flooring and rustic touches, it’s unlike most modern event spaces. The surrounding downtown Coral Gables district features a half-dozen hotels within a short distance of the festival. There are also many restaurants, bars and entertainment venues in the area for mingling after the event.
2019 PHOTOS AND RECAP: Smaller Miami Rum Festival offers quality, not quantity
Downsized to a smaller but classier venue after six years at massive convention centers, the Miami Rum Renaissance Festival fit into its new environment like a classic cocktail in vintage glassware. Instead of an over-the-top Tiki drink, guests were treated to a rum Old Fashioned. But the end result was ultimately just as satisfying.
While “less is more” could be a cliché, it seems to work fine in the context of a rum-tasting festival. After all, how many rum samples can you really drink in one or two days? As long as the exhibitors and brands provide top-notch products, including a nice mix of new and classic offerings, attendees should find the festival fulfilling. This was certainly the case at Rum Renaissance Festival, circa 2019. 2019 event preview:Miami Rum Renaissance Festival returns to its roots after 10 years
The Burrs held their first rum-tasting event in 2008 at the historic Venetian Pool in Coral Gables. The return to the Miami suburb in 2019 brought the festival full-circle after a decade in large event spaces across South Florida.
The Coral Gables Woman’s Club may seem like an unlikely site for a rum fest, but it worked out nicely. The crowds taxed the air-conditioning system in the 100-year-old building during the peak afternoon hours and sweltering heat of mid-May, but that’s an issue that can easily be rectified. The charm of the building, which was added to the U.S. National Register of Historic Places in 1990, outweighs its faults.
As for the event itself, our afternoon visit was marked by a deep dive into an array of spirits, a reunion with old friends and a general feel of an easy-going industry gathering. Sadly, it was our last time seeing the beloved Plantation Rum ambassador, Rocky Yeh, who passed away Dec. 1, 2019, at age 42. He left a huge mark on the industry during his short but vibrant life and will always be remembered.
While it’s technically not a rum, I was thrilled to pick up a bottle of Kronan Swedish Punsch. I had seen mentions of this classic rum liqueur in cocktail books for years, and it was great to finally have one in my arsenal. Another flavored rum product, Rum Java, wowed us with its distinctive flavors. Distilled from Florida sugarcane, it was the best of several coffee rums we sampled – definitely one of the top trends of the festival.
Lemon Hart & Sons made a rare festival appearance, touting its new Blackpool Spiced Rum and the long-awaited U.S. market return of Lemon Hart 1804, the classic Demerara rum from Guyana. Ambassador Miles Maximillian Vrahimis also mixed up some of the tastiest cocktails of the day.
Many events have been held at The Mai-Kai during its colorful 64-year history, from star-studded Hollywood parties to multi-day conventions of Tiki culture and cocktail enthusiasts. Now, amid the ongoing coronavirus pandemic and an unprecedented closure for repairs and refurbishment, the historic Polynesian restaurant has been forced to puts its creativity to the test.
Following a string of successful gatherings in its vast parking lot, The Mai-Kai is hosting its first-ever Tiki Marketplace this weekend, welcoming guests to a safe and fun-filled environment chock full of art and collectibles, music and fire-dancing, tasty cane spirits, and a generous spirit of ‘ohana. It’s almost as if The Mai-Kai never closed.
While marketplaces are a staple of Tiki establishments in California, they’re a new concept in stormy South Florida. But mid-April is the perfect time for such an event, a typically mild period before the rainy season and oppressive summer heat kick in. Saturday’s forecast for Fort Lauderdale calls for partly cloudy skies with highs in the upper 80s and a 20 percent chance of rain.
Fans of The Mai-Kai’s famous cocktails have even more reason to rejoice this week. As has been the custom before recent parking lot events, a window of opportunity opened for locals (or ambitious enthusiasts) to pull into the distinctive porte-cochère and take home their own ample supply of four different signature tropical drinks.
It’s now been a year since The Mai-Kai launched the ambitious “Gallons to Go” program during the height of the pandemic shutdowns in South Florida. And it remains a vital source of revenue in trying times, as well as a much appreciated treat for loyal customers, some of whom travel long distances to pick up their favorite cocktail.
And what a great deal for the price. If blended or shaken with crushed ice and served in the appropriate glassware, you can enjoy eight Rum Barrels and Black Magics, 12 Mai Tais, and 14 Jet Pilots from each 128-ounce jug. If you want to sample multiple drinks, grab some 32-ounce containers . They stay fresh in your fridge for at least a week and are impeccably mixed by manager Kern Mattei.
The second generation manager told us he’s personally batching the cocktails, closely following the classic recipes. We can confirm this, rating the Black Magic we picked up March 28 as among the best we’ve ever tasted. All four drinks (in single servings and quarts) will also be available for walk-up ordering at Saturday’s event. You can also grab a beer, wine and water. And as a special treat for the kids and teetotalers, virgin Piña Coladas will be available by the drink and quart.
There will also be plenty to nosh on and pair with your drinks. Dahlquist and The Mai-Kai have lined up three food and ice cream trucks:
* M.C.K. Fusion from Mobile Culinary Kitchens serves Colombian and Latin fusion dishes including tacos, quesadillas and more.
* Inspir-Asian features Chinese dishes done street-food style, such as tacos and shrimp fried rice.
* Good Humor Ice Cream is a throwback treat featuring classic bars, cones and cookie sandwiches.
Vendors include exotic art, Tiki-inspired gifts, clothing, glassware and more
Two dozen artists, craftspeople, collectors and small retailers have signed up to be part of The Mai-Kai’s first Tiki Marketplace.
The Mai-Kai Trading Post will also have a vast assortment of branded merchandise and other items for sale, including clothing and glassware. Look for new T-shirts and many goodies released exclusively at the event along with favorites from the restaurant’s gift shop. Help The Mai-Kai directly with your purchase. Leftover items will be available in the online store, but many sell out during the event, so don’t miss out.
For a restaurant that has been closed since October, The Mai-Kai in Fort Lauderdale is sure a busy place these days. In advance of this Sunday’s parking lot car show, guests are picking up quarts and gallons of classic tropical drinks. Meanwhile, vendors are being sought for the historic Polynesian palace’s first-ever outdoor Tiki marketplace, scheduled for April 17.
The Mai-Kai’s DJ Mike will also be on hand spinning tunes at this socially distanced event. Unless seated with your party, guests are required to wear masks and/or practice physical distancing at all times. Feel free to bring chairs, hang out and enjoy the show.
In preparation for the cruise-in, The Mai-Kai batched up an ample supply of four cocktails for pick-up this week, along with an exclusive rum. The Real McCoy 12-year-old Distillers Proof Mai-Kai Blend, a special Barbados rum from the Foursquare Distillery, is available only during these limited take-out opportunities right before special events. Look for the next window to open in April.
The same four cocktails will be offered on Sunday in single servings or quarts, along with beer, wine and water. Guests can pair their drinks with gourmet street food from the M.C.K. Fusion food truck. The Mobile Culinary Kitchens truck features Colombian and Latin American fusion cuisine, including burgers, tacos, quesadillas and more.
It was great to be back at The Mai-Kai Restaurant and Polynesian Show on Sunday for the Cruise-In Classic Car Show. Cool…
Following the 64th anniversary party on Dec. 28, fans received a bombshell when it was announced that the Thornton family was considering selling the 2.69-acre property. Possible partnerships are also on the table, but the consistent message from The Mai-Kai has been a desire to keep as much of the original property intact as possible.
This did not quell the overwhelming outpouring of concern and support from fans, who took to social media to console each other and seek ways to help the cause. The most high-profile effort is the “Save The Mai-Kai” petition on Change.org, which at press time has topped 10,750 signatures with no signs of slowing down.
Thousands of fans unite to show support for The Mai-Kai during closing
Previous coverage: More than 10,000 have signed a petition and thousands are flooding social media channels as the historic restaurant plans events, take-home cocktails while potential partners/owners are sought.
News of the next parking lot event was revealed when The Mai-Kai put out a call for vendors for an ambitious Tiki marketplace on April 17. While similar events have become popular regular happenings at Tiki bars around the country, this is believed to be the first time The Mai-Kai has hosted an outdoor Tiki marketplace in its long history.
The Mai-Kai’s director of public relations, Pia Dahlquist, is rounding up vendors to fill the restaurant’s 150-space parking lot. She said she’s aiming for around 25 to 30 booths with a “diversified” lineup. If you’d like to participate and need more information, contact Dahlquist via email or call (954) 646-8975. The cost is just $50 per booth.
Undoubtedly, it was a year many would rather forget – preferably by downing a few Mai Tais. If we take “hindsight is 2020” at face value, perhaps some day there will be positive lessons to be learned from last year’s many tragedies. Despite this, not all the news was negative in the modern Tiki revival. Dispensing with the bad news first, here are The Atomic Grog’s picks for the nine most newsworthy stories of 2020. Bonus recipe below:The Urban Archaeologist (tribute to The Book of Tiki 20th anniversary and commemorative mug)
1. CORONAVIRUS SHUTDOWNS
Of all the industries that were dealt a sucker punch by the pandemic, the bar and restaurant world is the one that seems to have suffered the most long-running impact. When the mandatory closings swept across the United States (and the world) in March and April, most were ill-prepared to deal with the consequences. Heroically, the majority were able to survive by pivoting to take-out and streamlined operations. Sadly, others have remained closed with still no ETA on reopening dates. The list of businesses that closed permanently is sobering. But as we look back at the year, we’re proud of the efforts everyone put forth to keep their Tiki bars and related companies alive against all odds. We will continue to pray for their survival and encourage everyone to help as best they can.
It’s hard for a community to thrive and survive when it’s stripped of its ability to congregate en masse to celebrate and boost each other’s spirits. This hit home in the Tiki world in early March, when Inuhele: Atlanta’s Tiki Weekend held the dubious distinction of being the last pre-pandemic event to take place. The summer season’s blockbuster festivals were forced to scramble. Some postponed, some went to a virtual format, others canceled altogether. But there was still no keeping the fervent followers from seeking out their friends and favorite events, even in stripped-down and online-only form. We tip our hat to the organizers who keep the faithful happy and their brands alive, along with their supporters who kept their heads up and their communities alive throughout the year.
In any other year, the closing of The Mai-Kai would undoubtedly be news story No. 1. But 2020 was no ordinary year, full of curve balls and unexpected twists. After closing during April and May, The Mai-Kai reopened under state social-distancing guidelines and was successfully navigating the pandemic through the summer and fall. An inventive take-out program was pushing boundaries and pleasing fans, while the historic restaurant was consistently filling its available seats with guests eager to watch the acclaimed Polynesian Islander Revue. All that changed in late October, however, when massive rains flooded the kitchen and back-of-house after a roof collapsed during the storm. With no functioning kitchen, The Mai-Kai has closed until the extensive repairs can be done. The annual Halloween party became a drive-in movie event in the parking lot and online sales were stepped up. A family-run operation since 1956, The Mai-Kai faces perhaps its biggest challenge, possibly with a new partnership or ownership. Here’s hoping the grand reopening will top the list of 2021 news events. The Mai-Kai for sale:See the official statementNEW UPDATES: Owners vow to “preserve family legacy” while continuing take-out drinks and more events
In September, The Mai-Kai, its extended family and longtime fans mourned the death of Toti Terorotua, a founding member of the restaurant’s acclaimed Polynesian Islander Revue in 1962. “Toti was not only an outstanding musician and entertainer, he was a great friend and part of what made the Mai-Kai one great big family,” an official statement from the restaurant said. “Toti was a highly regarded musician in Tahiti before coming to the US, creating two classic Tahitian albums with his namesake band Toti’s Tahitians. You can still hear songs from his albums, along with his unforgettable voice, softly playing in the background on the Mai Kai’s nightly soundtrack.” Toti was discovered in the late 1950s by Donn Beach himself, who picked him to be part of his show at the Don the Beachcomber in Waikiki when it opened at the International Marketplace. Toti came to Fort Lauderdale and The Mai-Kai to be part of the original Polynesian show and never left. He retired 2000 after 38 years, but came back in 2006 to play drums at The Mai-Kai’s 50th anniversary at age 71. He continued to perform on stage for another decade-plus. In announcing his death, The Mai-Kai shared a tribute in Tahitian, translated to: “We will miss you so. But dreams will keep us near you. We know we’ll meet again. Farewell for just a while. For just a little while.” Listen:Buy or stream Lure Of Tahiti by Terorotua & His Tahitians
This past year was unlike any other. As the deadly coronavirus pandemic swept the world, events were postponed and canceled while the hospitality and entertainment industries suffered economic disaster. New and rescheduled events became fundraisers and calls to action to help struggling businesses. As social gatherings moved online to a virtual format, so did many events and a new lineup of symposiums and learning experiences. The Atomic Grog documented many of these happenings and participated in a few over the past tumultuous 12 months. The Tiki Times continues to follow the top events of interest to retro-minded enthusiasts of Tiki, mid-century modern, surf and rockabilly music, rum and spirits, plus more. Below you’ll find the cream of the crop of 2020 events, along with artwork and links to official sites. Under many events, you’ll also find images and videos from social media plus links to news articles. We hope everyone remains healthy and safe as we find out what 2021 has to offer. UPDATES:Support Tiki bars online – Buy merch, contribute to fundraisers Social media:Facebook | Twitter | Instagram | Pinterest
Importer Ed Hamilton has announced the arrival of a new Hamilton Rum blend bottled for the Florida Rum Society, soon to be available in retail locations across the Sunshine State. Plans call for the rum, a blend of Jamaican and Guyanese rums, to be distributed in 2021 to other states as well.
The first shipment arrived in Orlando on Friday (Dec. 4) from Hamilton’s New York bottling facility, he announced during a Zoom happy hour event that evening. On Thursday, he teased Florida rum lovers with an Instagram post containing the label, announcing that the rum was “on I-75 on the way to Florida.”
The quick arrival pleased the longtime rum connoisseur, author and owner of his own boutique label and import company, Caribbean Spirits. The new rum will be part of Hamilton’s Ministry of Rum Private Collection, containing a similar label but more limited-edition bottlings than his standard Ministry of Rum releases. These include a variety of rum blends sourced from Jamaica, Guyana, St. Lucia and other islands.
He also imports a selections of acclaimed rums from Martinique, including the Neisson, La Favorite and Duquesne labels. Ministry of Rum refers to the website and message board Hamilton launched in the late 1990s that remains an essential reference tool for researching and learning about all rum.
For the Florida Rum Society blend, Hamilton said he went with a modified version of his popular Navy Strength blend, a powerful 114-proof combination of 60 percent Guyana rum and 40 percent Jamaican rum. The new blend is more accessible, clocking in a 45 percent alcohol by volume, or 90 proof. Hamilton said the blend is 65 percent from Demerara Distillers in Guyana and 35 percent from Worthy Park Estate in Jamaica.
Besides the proof and percentages, there’s a slight variation the age of the rum, Hamilton said. The Jamaican component is a 1-year-old rum while the Navy blend contains unaged distillate. The Guyanese rum is the same blend of 2- to 5-year-old rums that Hamilton uses in the Navy Strength bottling, as well as the Hamilton 86 and 151 Guyana rums that are well-known and loved at Tiki bars across the country. Check our in-depth look at Hamilton’s journey in bringing these rums to market, and their use at The Mai-Kai in Fort Lauderdale.
The Florida Rum Society blend promises to be more versatile and just as tasty as the Navy blend, its lower proof and added aging making it more assessable as a sipper and all-purpose mixer. It’s also a higher proof than the similar New York Blend, an 84-proof version of the Navy blend. At 65 percent Demerara, it could also make a fine substitute for Hamilton 86 in cocktails. During the Zoom meeting, Hamilton sipped on one of his favorite easy-to-make highballs, a blend of Hamilton 86, Hamilton Jamaican Pimento Dram, and orange juice. I tried a mix of 1 part dram, 3 parts rum and 6 parts juice, and it was delicious.
The new rum should also work well in classic Tiki cocktails that call for a roughly equal blend of non-overproof Demerara and Jamaican rums, such as the Navy Grog (and Beachbum Berry’s The Ancient Mariner), Pearl Diver’s Punch, and Sidewinder’s Fang. The extra 5 percent ABV will give the drink a boost to help it hew closer to the original rums. In the mid-century heyday, it was not unusual for standard mixing rums to be higher than 80 proof, especially those from Guyana and Jamaica. During the Zoom meeting, I enjoyed a Navy Grog featuring three of Hamilton’s signature rums (see recipe below).
UPDATE: Sarasota Liquor Locker and the rum society’s online shop were the first get the rum. Soon after, it was on its way to Five Star Liquor & Wine in Orlando, Primo Liquors in Broward County (multiple ocations), Big Game Liquors in Miami, and Beach Liquors in the Panhandle (multiple ocations).
Hamilton said he expects retail outlets across the state to carry the rum. Part of the goal of the partnership with the Florida Rum Society, he said, is to leverage the group’s influence to persuade more retailers to carry the Hamilton (and Caribbean Spirits) product line. The bottling includes 112 cases, he said, though he didn’t rule out another batch in the future depending on demand. If the store you frequent in Florida doesn’t carry Hamilton rums, or you’d like to request the new blend, ask them to contact the distributor: Progress Wine Group from Opa Locka, (321) 230-4682.
UPDATE: The Florida Rum Society announced an online cocktail contest featuring the new blend, with the winner earning “a hoard” of Hamilton rums. The group has quickly ramped up its activities after forming only in mid-2019. Members began holding in-person gatherings before the pandemic and have continued them online, with Hamilton and other high-profile rum industry veterans, such as Privateer Rum’s Maggie Campbell, joining in.
The Hamilton blend is not the society’s first special bottling. Just last week, a Plantation 2008 single cask rum from Guyana featuring a Florida Rum Society label landed in Orlando. This label release is extremely limited (just 140 bottles) and available at Five Star. There are also a few bottles remaining at Five Star from the exclusive (214 bottles) release in August of a 109.2 proof New England rum from Privateer dubbed Rumdemic. The release marked the return of Privateer’s single barrel program (now known as the Letter of Marque series).
If that’s not enough for Florida rum fanciers, another exclusive release is coming in 2021. The Florida Rum Society Masters Selection from Chairman’s Reserve and St. Lucia Distillers is available for pre-sale at Jensen’s Liquors in Miami. This 115.6 proof blend is expected around April. Shipping and pick-up are both available.
15 things you need to know about Ed Hamilton and Hamilton Rum
As part of the inaugural Miami Rum Congress in February 2019, the “Minister of Rum” (he actually prefers to be called “Administer of Rum”) hosted his first-ever master class at The Mai-Kai in Fort Lauderdale on his Hamilton Rum product line, including a discussion of his journey from Caribbean sailboat adventurer to rum importer and label owner.
The hands-on symposium took place in the historic restaurant’s intimate Samoa dining room and included rum and cocktail samples, plus a heaping helping of Hamilton’s wit and wisdom. Here are a few nuggets we gleaned from the presentation:
* After studying chemical and mechanical engineering and getting his college degree, Hamilton worked a job “selling bomb parts” in the mid-1970s. “It really wasn’t something I wanted to base my career on,” he said. When his boss queried him about what he wanted to be doing in five years, he exclaimed: “Go sailing.” Asked how he could make that happen, he replied: “I quit.” He says never spent another day looking for a job after that.
NEW: Check out The Atomic Grog’s annual calendar for all the major events across the world of Tiki culture. This list also includes rum events, plus modernism, surf and rockabilly music, Disney and other happenings of interest to the Tiki community. It will be continually updated throughout the year, so check the link below for The Tiki Times main page frequently: UPDATES: FULL 2020 EVENTS CALENDAR