Updated Feb. 9, 2025
Annual retrospectives always include some bittersweet news alongside the happy achievements, and 2024 was no different. We sadly said farewell to some legends as well as a few beloved watering holes. But there was much to celebrate as new Tiki establishments opened and events were launched. The good certainly overshadowed the bad at the top of the list. Three major storylines dominated the year in Tiki, and we’re happy to report that 2025 promises to be even better for three iconic names that are poised for their biggest years in recent history.
Related: The Year in Tiki 2024: A look back at the top events in photos, video
Bonus cocktail recipe: The Dirty Banana by Mike “Jetsetter” Jones
1. (TIE) CLASSIC TIKI REBORN: The Mai-Kai reopens after $20M restoration, Don the Beachcomber brand resurrected in Florida
It was impossible to choose one of these two highly significant events as the top story of the year, so we’re declaring it a tie. The importance of both cannot be understated. When all is said and done, this may qualify as the top story of the decade. Imagine a future without the Mai-Kai, and Don the Beachcomber just a figure in books and movies.
In mid-2021, we were still mired in the pandemic, the Mai-Kai had been closed for nearly a year and had yet to find new owners, and we had no clue that the historic Don the Beachcomber name had been acquired by a little-known restaurant group from Tampa.
By September of that year, the Mai-Kai was sold two a new ownership group, becoming the No. 2 story of the year. In 2022, the historic South Florida restaurant was in the midst of a multi-year, multimillion-dollar reimagination that grabbed the No. 5 slot. By 2023, Don the Beachcomber grabbed headlines (and the No. 2 top story) with an ambitious announcement of a revival of the brand by 23 Restaurant Services. The massive Mai-Kai renovation efforts, which we documented in great detail, was No. 4.
Which brings us to 2024, when both stories deservedly bolted to the top slot. Don the Beachcomber made news first, opening its first new restaurant Feb. 23 in Madeira Beach on Florida’s southern Gulf Coast. The full-service restaurant, located on the ground floor of the Cambria Hotel just blocks from the beach, was designed by Daniel “Tiki Diablo” Gallardo and a crew of artists and craftspeople. The cocktails are in the highly capable hands of beverage director Marie King.
• Previous coverage: Don the Beachcomber grand opening in Florida is a smashing success
In April, the team behind the ambitious brand re-launch took the stage at Tiki-a-Go-Go in Orlando to offer a sneak preview of new locations planned for Florida, plus a new “brand within a brand” called the Gantt Reserve Collection from Don the Beachcomber. These smaller, speakeasy-style venues will allow the company to more swiftly expand. While the next large restaurant – a flagship location just north of Disney World in Central Florida – isn’t expected until at least 2025, the company was able to turn the key on its first cocktail-centric bar just three months later.
• Previous coverage: Don the Beachcomber announces new bar concept, upcoming locations in Florida
Morgan’s Cove, featuring a whimsical seafaring design executed perfectly by Gallardo and his team, swung open its secret door on July 18 on downtown Tampa’s Morgan Street. The city’s long history of pirate lore makes the theme a perfect fit. King rose to the challenge with a menu of elevated classic cocktails and unique takes on Donn Beach’s vision.
• Previous coverage: Don the Beachcomber launches Morgan’s Cove speakeasy in Tampa
All that momentum came to a crashing halt in September. Hurricane Helene slammed the Gulf Coast, causing extensive damage to many homes and businesses, including Don the Beachcomber in Madeira Beach. The restaurant unfortunately fell victim to a perfect storm of unfortunate circumcstances. It was announced in January that it would not be reopening, but would be transformed into the sister concept, Tiki Docks.
That doesn’t mean the Don the Beachcomber brand is slowing its expansion. It’s just a temporary step back. Many new venues are coming soon, as we learned at Inuhele 2025:
NEW: Don the Beachcomber brand closes maiden venue, but navigates rough seas with dynamic expansion plans
Get the official scoop from creative director Justin Peterson and beverage director and Marie King, revealed during a presentation at Inuhele in Atlanta with author Tim “Swanky” Glazner.
• Full coverage of the past, present, and future of the iconic brand
Don the Beachcomber restaurants: Official website | Online store | Facebook | Instagram
Morgan’s Cove: Official website | Instagram
• Previous coverage: Florida Tiki weathers an unwelcome 2024 hurricane season, poised for promising 2025
Meanwhile on Florida’s southeast coast just north of Fort Lauderdale, work was progressing on the Mai-Kai, built in 1956 and added to the National Register of Historic Places in 2014. It closed in late October 2020 after a roof collapse took out the 1970s-era kitchen and revealed an aging structure in need of a lot of TLC. And, it turns out, even more money and time than projected. Luckily, the new ownership group led by historic preservationist Bill Fuller of Miami’s Barlington Group has deep pockets and even more patience.
Far from your typical restaurant restoration, this project demanded a high level of expertise. Creative director “Typhoon Tommy” Allsmiller rose to the challenge, joined by a team of artists and longtime manager Kern Mattei. The excitement level started to build in June, when guests of The Hukilau received exclusive tours of some of the newly restored areas, including the Molokai Bar and showroom.
• Previous coverage: Inside the Molokai Bar and tour of the Mai-Kai restoration
With a fall reopening in sight, hiring began in August, including performers for a rebooted version of the Polynesian Islander Revue, the oldest continually-running authentic South Seas stage show in the United States (including Hawaii). In September, Cory Starr (formerly of Tiki Tatsu-Ya in Austin and Three Dots and a Dash in Chicago) was named beverage director, overseeing one of Tiki’s most storied bar programs.
• Previous coverage: Mai-Kai welcomes Cory Starr as new chief mixologist
Even the parking lot received a creative makeover. Designed by the architects at Orlando’s Perry-Becker Design, whose resume includes Disney’s Polynesian Village Resort, the arrival experience became totally immersive with new waterfalls, lush foliage and a simulated volcanic caldera. The old porte-cochère was reimagined into the Bora Bora Bar with outdoor seating and another layer of story-telling for guests to enjoy.
The big day finally arrived on Nov. 15, when the bars reopened for a series of sneak preview events. On Nov. 21, a special grand reopening ceremony featured show performers and local politicians, who joined Fuller in officially opening the doors and enjoying the debut performance of the new Polynesian review, led by cultural arts & entertainment director Teuruhei Kalaniu’i Buchin.
• Previous coverage: Latest news and exclusive coverage of the Mai-Kai reopening
The Mai-Kai has been open every day since regular service began Nov. 26, including a 68th anniversary celebration on Dec. 28. The building and grounds look fantastic, but the $20 million project is far from complete. The expansive Tiki garden reopened for the anniversary, and several rear dining rooms are still being renovated. Allsmiller has more tricks up his sleeve as his work continues in 2025, but don’t hesitate to make a pilgrimage to Tiki’s mecca, a Polynesian paradise that defied the odds and returned bigger and better than ever in 2024.
More Atomic Grog coverage
• Is it 1956 or 2024? Forward-thinking Mai-Kai menus sport retro flair
• Answers to frequently asked questions about the grand reopening
The Mai-Kai: Official website | Facebook page | Instagram
Facebook group: Friends of the Mai-Kai
EXCLUSIVE: Mai-Kai Restoration & Reopening Guide
Check out all past news, photos, video and deep details on the refurbishment and resurrection of the Polynesian palace.
2. THE DONN OF TIKI: Fans flock to premieres, boost film’s profile
The godfather of Tiki, Don the Beachcomber (aka Donn Beach), finally got his due in 2024 with the long-awaited public debut of The Donn of Tiki on the film festival circuit in April. By the end of the year, it had made the rounds at more than a half-dozen events and garnered numerous awards. In September, Kickstarter contributors were able to screen the movie at home.
