More than 600 rum producers, bartenders, brands and enthusiasts are expected for the seventh annual event organized by Federico Hernandez and The Rum Lab, which also produces events in Puerto Rico, Chicago, New York, and elsewhere around the U.S. and Europe. [Past event photos] The Rhum Week schedule includes events from Fort Lauderdale to Key Biscayne, allowing more people to get a taste of great rums and cocktails from some of the industry’s top brands and VIPs.
The centerpiece remains the official Rum Congress seminars on Friday and “Grand Tasting” on Saturday at the convention center in the heart of South Beach. Experts from around the world will participate in eight seminars, while the tasting rooms will feature more than 85 brands offering samples of some 200 distinct rum expressions, available neat and in a “Twisted Daiquiri.”
Rhum Barbancourt (Haiti) and Rhum Clement (Martinique) were two of many brands participating in last year’s Miami Rum Congress. (Photos by Hurricane Hayward / Feb. 1, 2025)
Mai-Kai pre-party to include seminar, rare Tahiti rum release
Rhum Week activities kick off Thursday (Feb. 5) at the historic Mai-Kai in Oakland Park, northwest of Fort Lauderdale. The restaurant’s Bora Bora and Molokai bars will host the South Seas Soiree, presented by the Florida Rum Society in association with Planteray Rum. The event will feature a talk by master blender Alexandre Gabriel along with complimentary tastings.
The rum society will also celebrate a special new release, produced by Down Island Spirits and sourced from Tahiti. It’s the perfect location to launch the Maiden Voyage expression, believed to be the first Tahitian single barrel rum ever sold in the United States. The Mai-Kai’s founding Thornton family has deep ties to Tahiti. The 69-year-old Tiki temple features artwork from the Pacific island, plus authentic music and dance as part of the nightly Polynesian Islander Revue, the oldest continually-running authentic South Seas stage show in the United States (including Hawaii).
Gabriel will discuss “the technical secrets behind the blends designed to match the high-octane energy of the Mai-Kai’s iconic cocktail program while meeting the exacting needs of the modern drink-smith,” according to an event invitation. Guests will also get a taste of Planteray’s Mister Fogg Sail No. 2, an inventive new blend that follows the historic methods of Britain’s Royal Navy rum.
Following years of tumultuous news, it was somewhat of a relief to enjoy a year free from extreme upheaval or drama. Sure, 2025 was also devoid of blockbuster good news, but there’s something to be said for a calm normalcy, especially when it comes to Tiki. That’s not to say that nothing happened last year. There were plenty of headlines and stories that evolved over time. But unlike past years, no one or two stories rose above the rest.
If there were any common themes, the first would be a continued reverence for the past, a foundational element for the modern Tiki scene. The other that seems to be evolving is Tiki culture’s slow growth into new territory and addition of new fans. Whether it’s through film, new bars and events, or the continued influence of the torch-bearers, this natural evolution can’t be denied.
Rather than rank these stories by importance, like past years, we present the top seven stories in no particular order. All are significant and deserve equal recognition. Bonus cocktail recipe:A tribute to the Mai-Kai’s Christmas Barrel
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ALOHA NEW TIKI BARS: Openings continue in 2025
The proliferation of new Tiki and Tiki-adjacent bars every year should no longer be a big surprise. We’ve been documenting this trend in our top news stories every year since 2020, even in the grip of the COVID pandemic. That in and of itself makes it a big story in 2025, reflecting what should be recognized as a legitimate and permanent feature of the modern bar and restaurant industry, not just a trend or “craze.” What’s crazy is Tiki bars are often still not recognized on the same level as other craft cocktail bars. What’s clear, happily, is there appears to be no end in sight to the growth of new bars and restaurants.
Dirty Birds Tiki Bar & Grill in Cocoa Beach features authentic design and Tiki decor by “Typhoon Tommy” Allsmiller (right) and Scott “Flounder” Scheidly, who did much of the work on the Mai-Kai restoration. (Photos by Rob Ripley, Andrew Turner / October, November 2025)
If we missed any, please let us know and we’ll add them to the list. In 2026, be sure to support all local Tiki bars, new and established. The MyTiki.Life website offers a robust database of commercial bars.
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IN MEMORIUM: Remembering those we lost.
Unlike some past years, the losses suffered in 2025 were not as frequent or earth-shattering. But no matter how large or small, they do need to be recognized and remembered.
In April, Kapu Bar closed after two years in Petaluma, Calif. One online report says the building owner sold the property and the bar owners may relocate. … In May, The Sorrow Drowner in Wilmington, N.C., closed after three years of presenting a unique “Tiki-noir” bar experience in an immersive space decorated by “Trader Brandon” Kleyla, who also worked on Disney’s Enchanted Tiki bars on both coasts. The owners are reportedly planning a move to the west coast, so stay tuned. … Marama Room, closed abruptly at the end of May after opening in April in Huntington Beach, Calif. An Instagram post said the owners were “fervently working with potential investors and inquiring about new locations in the Huntington Beach/Orange County area.”
Marty Reyes (left) and Jen Ann Tonic with their crew from Swizzle at The Hukilau in June 2024. (Photo by Hurricane Hayward)
In July, Swizzle closed its Greenville Avenue location in Dallas after five years, but owners Marty Reyes and Jen Ann Tonic are keeping the brand alive with pop-ups and catering events. … The tropical bar and restaurant Laki Kane closed its Upper Street Islington location in London after seven years of operation to move into a “new chapter.” The venue went out with a bang, featuring a month of farewell events leading up to the Sept. 1 closing. The Laki Kane proprietors announced that this may be goodbye for now, but their “story isn’t over”. A small, temporary Laki Kane lounge opened in October in the Covent Garden restaurant in London and continues to operate in early 2026.
The Mai-Kai is embracing the season to be jolly like never before with a Christmas overlay featuring extensive decor, a limited-edition mug, and a new menu of 12 creative cocktails that celebrate spirits and flavors from around the world. RELATED:Mai-Kai legends return to the stage for 69th anniversary celebration
The Mai-Kai’s holiday lights and theming immerse guests from the beginning to the end of their journey to the Polynesian wonderland. (Photos by Hurricane Hayward, December 2025)
The minute you arrive at the historic South Florida restaurant, you’re swept away to a tropical winter wonderland, surrounded by giant wreaths and swaths of palm trees clad in holiday lights. Santa hats adorn the signature cannibal carvings under the banyan trees, and a large wreath hangs from the signature water feature, the bubbling caldera in the center of the vehicle roundabout.
The Bora Bora Bar and main entrance are awash with lights and festive touches, including the outdoor space’s own Christmas tree looming above the bartenders. Presents surround another tree high above the front doors under the restored porte-cochère.
Chelsea and Avery welcome you to the Molokai Mistletoe Lounge, where the servers clad in their holiday sarongs treat guests to the Twelve Drinks of Christmas. (Photo by Hurricane Hayward / Dec. 7, 2025)
Inside, the Molokai Bar is ground zero for the holiday cheer, nearly every available space covered in lights, ornaments, and lots of mistletoe. It’s over the top but tastefully done. The “Molokai Mistletoe Lounge” servers have joined the fun with their cheery new outfits. Just don’t try to catch one of the sarong-clad servers under a mistletoe … they move fast. More below:Photos, video of the Mai-Kai’s holiday theming
Just as robust as the decorations, the events calendar started Dec. 1 with the launch of the new “Twelve Drinks of Christmas Around the World” menu. The new craft cocktails (plus a Christmas Mystery Bowl), take center stage on the main cocktail menu, available in both bars plus the dining rooms.
The good cheer extends to the late-night hours in both bars, which host special happy hours from 9 to 11 p.m. every Friday and Saturday throughout December. Like the regular happy hour, which runs seven days a week from 4 to 7 p.m., most signature cocktails (including the 12 Christmas drinks) are 50 percent off the regular price. There’s also a special late-night food menu. Check the reviews and photos below as we taste our way through the cocktails. Christmas cocktail guide: Analysis, ratings, insights from bar manager Michael DeMahyUPDATED
Mai-Kai fans and collectors received an early Christmas treat on Wednesday, Dec. 3, when a limited Christmas Rum Barrel mug was released at a special event attended by Florida artist John Mulder. His merry holiday version of the Mai-Kai’s signature mug, limited to 250 numbered pieces, sold out by mid-December.
The Mai-Kai’s general manager and beverage director, Cory Starr, introduced Mai-Kai Rum No. 1 during a Miami Rum Festival seminar (left) on Nov. 8. The next day, he was joined by Molokai Bar server Hannah Almanzar in serving up samples during the event’s grand tasting. (Photos by Hurricane Hayward)
Look for full coverage of the presentation hosted by ambassador Adrienne Stoner of Maison Ferrand in an upcoming deep dive into the 100-proof blend, which is being produced exclusively for the Mai-Kai. The quick answer to the burning question: Sorry, there is currently no plan for distribution outside of the Mai-Kai Trading Company gift shop.
It’s a unique rum that bypasses normal distribution, sent directly to the restaurant from the Caribbean via a bottling plant in southwest Florida. The blend of rums from historic stills in Barbados and Jamaica was a unanimous hit at the Coral Gables festival, including the main grand tasting event on Sunday, Nov. 9.
This story will offer a quick recap of the festival and look ahead at the upcoming release. But that’s not all. Starr gave us the exclusive inside scoop on many other exciting plans for the Mai-Kai during the 2025 holidays, plus more to come in 2026.
Special menu, early shows welcome Thanksgiving diners
The Mai-Kai will offer a special holiday dinner and show on Thanksgiving Day with two seatings: 2 p.m. (show at 3:30) and 5 p.m. (show at 6:30). The bars open at 1 p.m. with happy hour running from 4 until 7, offering most cocktails priced at 50% off.
A special dinner menu is available, along with the full regular menu. Thanksgiving meals include a choice of three appetizers, entrees and desserts for $75. Main courses are Huli Huli BBQ Turkey, Palm Sugar Salmon, and Kalua Roast Pork. [See the menu online]
If you want to attend the dinner show, it must be booked separately online through the official website. Tables are filling up fast, so make your reservations now.
Mai-Kai Rum No. 1 set for Black Friday release
After shopping yourself ragged in search of holiday gifts, treat yourself (or the special rum lover in your life) to a very special present on Friday, Nov. 28. During the release party that begins at 5 p.m. in both the Molokai and Bora Bora bars, you’ll be among the first to be able to pick up a bottle (or more) of Mai-Kai Old Style Special Rum Number One.
The rum will be priced at $75 for an embossed one-liter bottle in a custom box, both featuring distinctive Mai-Kai imagery. It will also be available by the case (six bottles) for $400, Starr said. The gift shop will also have some special exclusive merch and offers available during the party.
Also look for a special menu of Rum No. 1 cocktails at the event, including a flight of classics.These may include the Mai Tai and Zombie, which were served at the Nov. 6 sneak preview event.
In addition to the cocktail flight, you will be able to buy small samples of the rum at the bar to try it out. A new sipping rum menu is in the works. Starr said he’s been collecting rums since he joined the team as beverage director before the reopening last year. The rum list, which will likely be paired with the after-dinner drinks and desserts on a combined menu, will favor quality over quantity, Starr said. “We’re going to start with around 50, then get to 100 at some point.”
Beverage director Cory Starr pours cocktails and serves samples of Mai-Kai Rum No. 1 during a sneak preview event in the Molokai Bar on Nov. 6. (Photos by Hurricane Hayward)
Like other Fridays this month, the 28th will also include live music in the Molokai Bar with Smerks and the Night Mares performing from 5:30 to 9:30 p.m. Makani Ryel will entertain Bor Bora Bar guests starting at 5 p.m..
The Miami Rum Festival offered guests a unique chance to learn about (and taste) Mai-Kai Rum No. 1 at a Nov. 8 seminar at the Coral Gables Marriott hosted by Adrienne Stoner, an ambassador for Maison Ferrand and all of its brands. The French company also owns the West Indies Rum Distillery in Barbados, where the Mai-Kai rum is blended and shipped to Florida. A portion of the blend also includes rum from historic pot stills at the Long Pond Distillery in Jamaica, where Maison Ferrand shares ownership.
Stoner gave us an inside peek at both distilleries and profiled some of the key members of the team who craft the rums. She broke down the historic stills and some of the key components in Rum No. 1, most notably JAWS – a unique, high-ester rum sourced from the historic Vulcan pot still that dates back to the 19th century.
Beverage director Cory Starr (left) and Maison Ferrand ambassador Adrienne Stoner discuss Mai-Kai Rum No. 1 during a seminar at the Miami Rum Renaissance Festival on Nov. 8. (Photo by Hurricane Hayward)
We enjoyed a neat sip along with Starr’s updated version of the Mai-Kai’s Planters Punch as Stoner explained the rum’s creation and distillation process in Barbados. We also tasted a 120-proof sample of the JAWS rum, which is considered to be the first long fermentation, high-ester rum component crafted in Barbados in the past 80 years. You can clearly see how this is the key element in the Mai-Kai blend.
On Nov. 9, the festival hosted dozens of rum brands, including the Mai-Kai, for more than four hours of tastings at the historic Coral Gables Woman’s Club. Starr was joined by Mai-Kai manager Salomé Sepulveda and Molokai Bar server Hannah Almanzar in greeting guests and serving samples in their colorfully branded booth. They also passed out Starr’s reconfigured version of the Mai-Kai’s classic Bora Bora cocktail featuring the new rum.
Right next door was a booth from Roneros Rum Brand Makers, the firm that developed the Mai-Kai rum’s distinctive branding, packaging and marketing. This includes the new MaiKaiRum.com website, which features the story behind the rum as well as more than a dozen cocktail recipes you can try after you pick up a bottle. If you’re feeling crafty, you can even submit your own.
Bar manager Michael DeMahy makes the Bora Bora and Zombie cocktails using Mai-Kai Rum No. 1 at the Nov. 6 sneak preview event in the Molokai Bar. (Photos by Hurricane Hayward)
Lucky attendees at the Nov. 6 sneak preview in the Molokai Bar got a head start and were able to take a bottle home when Starr released a small batch for purchase. Some 30 or so guests were treated to samples of Mai-Kai Rum No. 1 plus four different Mai-Kai cocktails, shaken up to order in the “poop deck” area of the bar by Starr and bar manager Michael DeMahy. It was a rare chance to see these two master mixologists in action close-up in the Molokai, where drinks are usually made in secret in the back bar.
Two of the cocktails – the Planters Punch and Bora Bora – are reconfigured versions of classics featuring a full serving of the new rum. Both are noticeable improvements that will likely find their way onto the permanent menu in their reimagined form. Those who tasted them raved about both.
The two others we tasted, the Mai Tai and Zombie, were also excellent versions featuring a hefty dose of the new 100-proof rum. These two “No. 1 versions” will likely remain special menu items, Starr said, served in addition to the classic variations that feature blends of multiple rums and are tried-and-true favorites.
This won’t be the case for every cocktail, but Starr promised other off-menu drinks featuring the new rum. Deciding which drinks get which treatment is still a work in progress. Most cocktails that were designed to include a “dark Jamaican” style rum will simply be updated to include the new rum instead of the Mai-Kai’s previous blend that has been in use since the Kohala Bay brand stopped production in 2017.
The rum will be stealthily added, and Starr noted that the intention is that it goes undetected to most guests. “We’ll roll them out, but I don’t know when,” he said. “It’s more like a secret kind of rollout so people don’t really notice it happening. It’s going to be kind of a slow change.”
The Mai-Kai has long sought a proper replacement for Kohala Bay, and now thanks to the new ownership team and managing partner Bill Fuller, it has become a reality.
12 Drinks of Christmas, limited-edition mug highlight jolly holidays
The Mai-Kai has not leaned into the holidays in a big way since 2019, when it introduced its first lineup of Christmas drinks to pair with festive but tasteful decor. In the years since, the thirst for Christmas pop-up bars has grown exponentially.
Last year’s holidays came too quick after the reopening, but Starr and bar manager Michael DeMahy have an ambitious lineup of themed cocktails planned for 2025. Dubbed the “12 Drinks of Christmas,” these limited-time cocktails will be split among menus in the Molokai and Bora Bora bars, plus the showroom. This is even more than we enjoyed during the recent month of Hulaween hijinx.
The Christmas Rum Barrel Mug was created for the Mai-Kai by John Mulder of Eeekum Bookum. (Official photo)
Similar to Halloween, it will be a month-long celebration that Starr said they hope to kick off on Monday, Dec. 1. Be sure to mark your calendar for Wednesday, Dec. 3, when a special holiday mug will be introduced at an event attended by its creator. Doors open at 4 p.m.
Starr tapped a noted Florida mug designer, John Mulder of Eeekum Bookum in St. Petersburg, to craft and produce a special limited edition Christmas Rum Barrel Mug.
You can buy the mug in the gift shop for $125, but it’s a limited run of 250, so don’t delay. There will be two versions: A very limited 50 green and white barrels, and 200 of a more traditional brown Barrel, Starr said. There is a limit of one mug per person when you shop in the Mai-Kai Trading Post.
Master of ceremonies Lono and members of the Mai-Kai’s Polynesian Islander Revue. (Mai-Kai photo, January 2025)
Performers from the past to return for anniversary events
The events will include a reunion of past performers from the Polynesian Islander Revue, which dates back to 1961 and has long been considered the longest running authentic South Seas stage show in the United States. The driving force of the troupe for more than five decades was Mai-Kai matriarch Mireille Thornton, who joined the restaurant’s original show in the early 1960s and went on to become not only its choreographer and spiritual leader, but eventual owner of the restaurant. She married owner Bob Thornton, assuming leadership of the family empire when he passed away in 1989.
Mireille Thornton was a dancer and choreographer of the Mai-Kai’s Polynesian Islander Revue from the early 1960s through 2020. (Mai-Kai photo)
Two of her children ran the day-to-day operations, but it was “Mrs. T,” as she’s lovingly known, who eventually saved the Mai-Kai when she signed off on the sale to historic preservationist Bill Fuller of Barlington Group in September 2021. [Past coverage] Now in her 80s and retired to north Florida, the native of Tahiti consulted on the revival of the stage show she led for more than 50 years when it returned in November 2024. [See video]
The performances are now being guided by longtime emcee Lono, who has taken over as Polynesian cultural director after the departure of Teuruhei Kalaniu’i Buchin in August. We’re told that Lono, who started with the Mai-Kai in 2009 and spent a decade under Thornton’s wing, is working on plans to bring back some of the classic show elements, though we may not see those changes until 2026.
Many of the show’s original members and backing band were accomplished performers in the South Pacific. Now, more than 60 years later, the Mai-Kai has its own cultural legacy.
Multiple members of the troupe have been there for decades, and several are second and third generation Mai-Kai. Dancer Varua (aka Nicholas Mattei) is the son of longtime manager Kern Mattei. His grandmother was in the show and his mother was a Molokai Girl. [See video] Michael, the AV director and Lono’s assistant, is Mireille Thornton’s grandson.
With this spirit of ‘ohana (or family) in mind, the Mai-Kai is inviting back many past performers for the anniversary weekend. You’ll even be able to see some of them perform on stage during the Saturday dinner shows. The formal anniversary celebration Sunday. Starr teased other additions to the weekend, including bands in the Molokai and Bora Bora bars.
A new event center is being built on the other side of this wall along the back corridor in the Mai-Kai’s outdoor garden. (Photo by Hurricane Hayward, May 2025)
New event center will complete Mai-Kai reimagination in 2026
Last but not least, Starr confirmed that preliminary work has begun on a new event center that will occupy back-of-house space adjacent to the kitchen that was formerly used for storage. When asked if it’s moving forward, he replied: “It definitely is.”
This large multi-purpose space will be available for a wide range of special events, from weddings and reunions, to corporate meetings, to music and social events such as The Hukilau. The plans for this addition were approved along with all of the Phase 1 enhancements back in 2022, but this part of the project was put on hold to expedite the November 2024 reopening. Related coverage:The Hukilau returns to the Mai-Kai for five days of Tiki festivities
The Mai-Kai’s new event center will be accessed via a door in the old Chinese oven room, which has been reimagined by creative director “Typhoon Tommy” Allsmiller. The lettering was salvaged from the outside of the building. (Photos by Hurricane Hayward, February-March 2025)
The public will access the event center via a door in the renovated room that used to house the kitchen’s Chinese ovens. This area was redesigned by creative director “Typhoon Tommy” Allsmiller with a lavish Chinese theme to match the building and surrounding area. The outside of the building, which appears dilapidated but is actually a clever feat of themed design, features a new Chinese saying across the top after the old lettering was moved inside. [Previous coverage]
• Spike’s Breezeway:Watch a video tour with Typhoon Tommy
This room is accessible both via the dining rooms and the outdoor garden. The plan also calls for the new corridor in the southwest corner of the garden to feature a door into the event center. This large area can also be used for the events.
The back-of-house area that contained the large storage room and massive 1970s-era kitchen remains without a roof after the October 2020 collapse that precipitated the Mai-Kai’s closing, sale and $20 million restoration. A new, smaller kitchen was built in old offices and other spaces that survived the roof collapse. Additional temporary kitchen structures were added to the open space in order for the restaurant to serve its thousands of loyal guests when it reopened last November.
Plans presented during a city of Oakland Park online meeting in 2022 show the future event center (left) and kitchen highlighted by managing partner Bill Fuller. The area in blue is the current bar and kitchen.
But now, after chef Justin Sherrer took over in March, the Mai-Kai is preparing for a change. The Phase 2 project includes a reconfiguration of the kitchen, as detailed in an earlier report. Some of the temporary buildings will be removed, and it’s possible the old Chinese ovens will return in some form.
The plans have changed slightly since Allsmiller’s original 2022 designs for a large, enclosed A-frame structure. [See 2022 coverage] It will remain a large A-frame, but we’re told it’s probably going to be more of an indoor-outdoor space, not unlike the new Bora Bora Bar under the old entry porte-cochère. [Past coverage]
“It’s not exactly the same, but it’s in the same vein,” Starr said. As for an opening timeframe, he said they’re planning for it to be available in 2026. “It will be done as soon as we can,” he said.
Mai-Kai Rum No. 1 to make a splash during 2025 Miami Rum Renaissance Festival
There will be multiple ways to enjoy the long-awaited signature rum as part of the 16th annual Miami Rum Festival. Enjoy a sneak preview Thursday at the Mai-Kai, learn more at Saturday’s seminar day in Miami, then sip along with hundreds of other spirits at Sunday’s Grand Tasting.
Mai-Kai’s Hulaween party returns from the dead in 2025
The historic restaurant was transformed into a haunted Polynesian island during October, culminating with the 13th Hulaween party on Oct. 31 in the Molokai and Bora Bars.
Mai-Kai October update: Hulaween returns bigger than ever, new food menu debuts
Halloween revelry and artistic decor have engulfed the historic South Florida restaurant all month with multiple special events. Check out the full preview, plus a recap of all the past happenings and a detailed look at the new food menu, plus more.
Halloween cocktails invade the Mai-Kai for October
Featuring fire, smoke and detailed theming, the new drinks capture the spirit of the season. Check out our ratings and reviews of these scary offerings, plus other recent special cocktails.
EXCLUSIVE:Mai-Kai Restoration & Reopening Guide
Check out all past news, photos, video and deep details on the refurbishment and resurrection of the Polynesian palace.
The world’s first (and largest) multi-day event celebrating the Polynesian Pop revival celebrated its 25th anniversary with a bang Aug. 6-10, when Tiki Oasis literally took over the sprawling Town and Country Resort in San Diego. Thousands of guests enjoyed five days of non-stop fun with more than 25 musical guests and 30 DJs, 50 seminars on an endless array of topics, a Tiki marketplace packed with 150+ artists and vendors, plus lots more.
Medusirena performs with The Tikiyaki Orchestra on Aug. 7 during Tiki Oasis 2025. (Photo by Hurricane Hayward)
Tiki Oasis 25th anniversary: Aug. 6-10, 2025, at the Town and Country Resort in San Diego, featuring live entertainment (The Blue Hawaiians, The Bomboras, Lenny Kaye, The Ghastly Ones, The Hula Girls, Martini Kings, The Tikiyaki Orchestra), DJs, seminars and classes (Sven Kirsten, Charles Phoenix, Kevin Lively, Ian Burrell, King Kukulele, Medusirena), artists and vendors, cocktails and room parties, plus much more. Official program:See all the participating guests, artists, and events Listen to the bands:Tiki Oasis 2025 playlist on Spotify
We were privileged to attend and participate in this historic happening, teaming up with the Mai-Kai’s Cory Starr and “Typhoon Tommy” Allsmiller for the presentation Sneak Peek into the Historic Mai-Kai’s Secret Bar on Saturday (Aug. 9). Check out the photos below from our seminar and others. The warm welcome was much appreciated, and we hope to return next year for Tiki Oasis 26.
The main performance stage was a blast from the past, with some of the event’s most notable bands returning for the 25th anniversary event’s nightly concerts. We posted videos of some of the bands in a playlist on our YouTube channel. They’re also playable below, along with other performance clips.
The Don the Beachcomber brand was represented at Tiki Oasis 2025 by Erin Sullivan (left) and beverage director Marie King serving cocktails, and creative director Justin Peterson selling merchandise in the marketplace. (Photos by Hurricane Hayward, August 2025)
Naturally, Tiki Oasis features the world’s largest marketplace catering to all things Tiki, where you could find just about anything your heart desires. Live music and pop-up bars enhanced the experience, captured in many marketplace images shared below.
Speaking of pop-up bars, the nightly room parties were another highlight as both professional and home bartenders hosted events small and large, serving both classic and creative new cocktails. See photos and video below and also try the recipe for a great drink we enjoyed at the Mcbiff Cocktail Hour party.
It wasn’t hard to find friends and VIPs everywhere with the event attracting some of the top names in the Tiki revival for its many activities and events. A list of everything we enjoyed would be extensive, so we thought a selection of social media posts would be the best way to showcase the overall vibe as well as the good time had by all.
Among the many seminars at Tiki Oasis 2025 were Ian Burrell (left) discussing the finer points of Jamaican Rum, and Adrian Eustaquio exploring the history of the Tiki-Ti and founder Ray Buhen. (Photos by Hurricane Hayward, August 2025)
Mahalo to everyone who shared photos and video on public online social media pages. We’ve tried to include as many varied posts as possible. If we missed you and you’d like to be included, just shoot us a message on Facebook or Instagram.
Rewind to the summer of 2001: Sven Kirsten’s The Book of Tiki, the influential bible of what would become known as the Polynesian Pop renaissance, was less than a year old. Beachbum Berry’s Grog Log, which lit the fuse of the Tiki cocktail revival, was barely 3. Tiki Central, which would explode into an online gathering place for enthusiasts from around the world, was a year away from leaving Yahoo to become a stand-alone website. The first modern Tiki bar (Taboo Cove in Las Vegas, designed by Bosko Hrnjak) would not open until September.
Official Tiki Oasis artwork by Derek Yaniger: The 2005 event was the last in Palm Springs. This year will mark the event’s 25th anniversary, and 20th year in San Diego.
Into this pubescent scene burst Tiki Oasis, making its debut as the world’s first all-encompassing event dedicated to celebrating the art, architecture, cocktails, fashion, music, history and overarching aesthetics of the forgotten 20th century pop culture craze that took hold in the 1930s, peaked in the 1950s and ’60s, but never really went away. A new generation, led by a loosely knit clan of California bohemians, was fully immersed in creating a new movement that has lasted well into the 21st century. Tiki Oasis became their playground.
It’s still called the Tiki “revival,” but there seems to be no end in sight. The scene remains joined at the hip with Tiki Oasis, begun humbly by Otto and Baby Doe von Stroheim in Palm Springs. Otto was instrumental in both documenting the golden days and nurturing the nascent movement in his Tiki News fanzine (1995-2001). He also put together the first big Tiki music event (Exoticon ’95) and the genre’s first major art show (21st Century Tiki, 1996), both in Los Angeles.
He was also long notorious for his wild backyard Tiki parties featuring vintage mugs and cocktails, authentic music, and just a touch of anarchy that came naturally for the generation that grew up on punk and other underground subcultures. After he joined forces in 1996 with the creator of the Baby Doe’s Obsessed website, they set their sights on bigger and better events. She produced the first-ever burlesque convention, Tease-O-Rama, in 2001.
Tiki Oasis began as fundraiser for historic hotel
Baby Doe and Otto von Stroheim visit the Mai-Kai and manager Kern Mattei in January 2025. (Photo by Hurricane Hayward)
The original intent of Tiki Oasis – which made its debut on Aug. 18, 2001 – was altruistic: Raising money and awareness to preserve the vintage Caliente Tropics Resort in Palm Springs. The first year was modest, featuring around 50 guests. But the event grew rapidly over the next four years, selling out the small hotel and precipitating a move to San Diego in 2006. (The hotel has not only survived, it has thrived amid the Tiki revival, serving as the current host venue of the long-running Tiki Caliente and Circa Caliente events.)
The popularity of both Tiki culture and Tiki Oasis exploded during the next 14 years at the Crowne Plaza (formerly the historic Hanalei Hotel), expanding into a five-day event that has defined the concept of “Tiki weekender” for a new generation. The von Stroheims also added new events to their portfolio, including Arizona Tiki Oasis in Scottsdale (2019-present) and Resort-O-Rama in Santa Rosa, Calif. (2023).
• 2014 flashback: 5 questions with Otto von Stroheim
Tiki Oasis spent one year at the expansive Paradise Point Resort during the COVID restrictions of 2020, then moved in 2021 to the Town and Country Resort, where it has remained for five years. The 23-acre property in Mission Valley oozes mid-century style and charm.
The Town and Country Resort provides the perfect setting for a salute to mid-century Tiki culture. (Photo by Hurricane Hayward, August 2023)
The event takes over the entire 600+ rooms and nearly 300,000 square feet of indoor/outdoor event space. Originally built in 1953 as a roadside lodge, the Town and Country has a rich history that was honored during a major renovation in 2019.
Tiki Oasis will honor its legacy, as well as the early days of the revival, with several symposiums this year. On Friday, Aug. 8, at 9:30 a.m., Sven Kirsten will host The Book of Tiki Turns 25, discussing how photographing and collecting the remnants of the lost mid-century culture led him to understand its unique qualities, and how that convinced him of the importance of documenting and preserving it.
The von Stroheims have lined up an array of guest speakers for 25 Years of Tiki Oasis, hosted by David “Dr. Skipper” Marley at 10 a.m. Saturday, Aug. 9. They promise “rarely seen photos and untold stories from Tiki Oasis’ past, followed by a lively Q&A.”
History, reimagination of legendary Mai-Kai back bar to be revealed
The Atomic Grog’s seminar for Tiki Oasis 2025, “Sneak Peek into the Historic Mai-Kai’s Secret Bar,” will explore the mysterious space from the early days of mixologist Mariano Licudine through the reimagination by “Typhoon Tommy” Allsmiller and bar program of Cory Starr. (Photo by Hurricane Hayward)
We’ll reveal details and show exclusive photos of the multimillion-dollar restoration that preceded the November 2024 relaunch after a four-year closing due to extensive damage to the back of house kitchen and bar. Given a clean slate to rebuild, Allsmiller took the former utilitarian space to a new level and made it a showpiece that’s now on the same level as the guest areas, some of which date back to the 1956 opening.
Starr will serve up a reinvigorated classic cocktail from those early days, enhanced by a new rum that’s due to be released in the coming weeks. We’ll also serve samples of Mai-Kai Rum No. 1, a 100-proof blend sourced from historic stills at the West Indies Rum Distillery in Barbados and the Long Pond Distillery in Jamaica. Event attendees will be among the first to get a taste of the final product. Related: Mai-Kai Rum No. 1 coming soon, symposium and tasting planned for Tiki Oasis
The weather is turning tropical in South Florida, which means it’s time for The Hukilau to return for an annual infusion of Polynesian Pop paradise. Tikiphiles and fans of retro culture are expected to flock from around the world on June 5-8 for the 23rd time to celebrate all things Tiki.
For the first time since 2019, Hukilau “villagers” will be able to enjoy the beloved Mai-Kai Polynesian restaurant as part of the festivities. The historic landmark has emerged from a multi-year, multimillion-dollar restoration with its charm intact along with modern flourishes. It will be the perfect accompaniment to the Beachcomber Resort & Club, an oceanfront resort in Pompano Beach that will host The Hukilau for a sixth straight year.
A performance of the Mai-Kai’s Polynesian Islander Revue during The Hukilau 2019. (Photo by Jim Neumayer)
Working the Mai-Kai back into The Hukilau and the Beachcomber schedule was a challenge, but the final results should please all villagers. A full schedule was just released on the official website, which we’ve broken down below. This update will also include details on the expert seminars and Tiki bar teams who will be serving delicious cocktails all weekend. Jump to more below: Classes & symposiums | Guest bar teams | The Mai-Kai | Daily schedule
The official 2025 mug for The Hukilau by John Mulder (Eeekum Bookum) depicts the Mai-Kai’s iconic Mystery Girl. (Facebook photos)
John Mulder and his team at Eeekum Bookum have been busy creating yet another fantastic official event mug for The Hukilau, which once again also pays tribute to the Mai-Kai. Sharing photos in a May 16 post on Facebook, Mulder wrote: “We are deep in the throws of making the mug for the Hukilau. It’s an exciting year with the Mai Kai open again. Can’t wait to see everyone poolside.” Mugs will be available exclusively at the event while supplies last.
The Hukilau 2025 – June 5-8 at the Beachcomber Resort & Club in Pompano Beach and Mai-Kai restaurant in Oakland Park. Featuring live music, special guests, symposiums and classes, guest cocktail bars, pool parties, Tiki Treasures Bazaar, plus more.
• The Hukilau on social media: Instagram | Facebook page and group LIVE UPDATES: Text aloha to 201-534-2100 to get updates during the event.
The Hukilau offers an exotic tropical escape at a beachfront resort. (Photos by Lisa Platt, June 2024)
THE HUKILAU AT A GLANCE
The resort: Most of The Hukilau activities take place at the Beachcomber Resort & Club, a picturesque oceanfront property in northeast Broward County near Fort Lauderdale. It features multiple pools, outdoor meeting spaces, a restaurant and bar, plus lots of Tiki torches and aloha spirit. Hukilau villagers take over the entire hotel for the weekend, giving the event a highly immersive feel.
• Click here for info on booking a room | Previous coverage
Tickets: Four-day weekend passes range from the Aloha Pass ($449 plus fees) to the South Seas Pass ($649 plus fees). The latter includes access to all symposiums and events, the Saturday luau and Sunday brunch, plus transportation to the Mai-Kai and a discount on the Build Your Own Tiki Bar Conference. The one-day Palm Pass ($189 plus fees) is available for Saturday. Click the links below for a more detailed breakdown of each pass.
• Click here to buy passes and tickets online | Previous coverage
Beverage director Kevin Beary will return to The Hukilau with the Three Dots and a Dash crew for the fourth time, and first since 2022. (Photo by Hurricane Hayward, June 2022)
Entertainment: Performing bands include The Untamed Youth, The Swingin’ Palms, The Sound Minds, The Hilo Hi-Flyers, Slowey and the Boats, Eva & Kully, The Intoxicators, The Disasternauts, and Skinny Jimmy Stingray. Check out last month’s preview for bios, links and more info on the bands and performers.
Tiki Treasures Bazaar: Dozens of artists and crafts people will sell their wares during Saturday’s events at the Beachcomber. Among these are John Mulder of Eeekum Bookum (Florida), Patrick Vassar of The Green Tiki (Florida), Kymm! Bang (Chicago), Laz in Orlando (Florida), David Outl1n3 (California), Franky Kokosza of Taboo Relics (Florida), Danny “Tiki Diablo” Gallardo (California), Frank “Tiki Rancher” Simotics (Florida), and “Tiki Tony” Murphy (California). Go to TheHukilau.com for an updated list of vendors and check our previous story for bios, links and photos.
SYMPOSIUM SPOTLIGHTS
Educational opportunities have long been part of The Hukilau experience. Some 20 years ago, the event pioneered the inclusion of “info-tainment” as part of Tiki weekender. These seminars are now a staple at events around the world. Following are just some of the special events on the 2025 schedule for the Beachcomber. [Check the full schedule below]
These presentations will take place at various locations around the resort. Check the website or the check-in desk at the Beachcomber to confirm times and locations. South Seas passholders are guaranteed access, with Aloha passholders filling in all available seats. Standing room is also available at many locations.
“Tiki Tony” Murphy will host a class on black velvet painting, similar to the one he taught at The Hukilau 2019, on Friday at noon. (Photo by Jose Villasana)
Simple is Simple with Devon “Kitty” Lopez of Bar Tiki (Friday at 10:30 a.m.). Find out how to take a basic sugar syrup to another level by creating something unique. The southwest Florida bar manager will explore new flavor pairings and natural ingredient colors, leading you on a journey to creating cocktails that only you can serve.
The East Coast’s longest-running Polynesian Pop weekender features an all-star lineup of musical, mixological and scholarly talent for its annual gathering in South Florida next month. In other words, The Hukilau 2024 is a top-tier smorgasbord of Tiki delights.
The Hukilau attracts retro and modern “villagers” from near and far. (Ash and Simona at The Hukilau 2023 / Photo by Hurricane Hayward)
With the early June dates just around the corner, organizers have been busy finalizing all the various seminars, classes and expert presentations featuring some of the top names in the spirits world. Fans of the worldwide instrumental surf scene will happy to see the schedule features some of the top bands playing on multiple nights.
Along with the plethora of guest bartenders, nightly bungalow parties, and marketplace full of artists and vendors, the challenge (as usual) will be how much fun The Hukilau’s “villagers” can pack into the four-day event. Following is a handy guide that might help.
The Mai-Kai will be the site of exclusive tours by The Hukilau passholders on June 7, 2024. (Photo by Hurricane Hayward, January 2024)
This story will cover recently confirmed additions, including a day-by-day schedule, full lineup of classes and symposiums, the Tiki Treasures Bazaar vendors, plus the official 2024 mug. You’ll also find details on the exclusive tours of The Mai-Kai.
Rooms are still available, so if you plan on attending you should reserve now before they sell out. The Hukilau reservations are available only by phone at (954) 941-7830. Note: You must book three nights (Thursday-Saturday). If the Beachcomber sells out, or if you prefer a quieter hotel just 2 miles to the south, you can book a room at the Plunge Beach Resort via the link on The Hukilau website.
Author Jeff “Beachbum” Berry recalls a memorable past symposium during his appearance at The Hukilau in June 2023. (Photo by Hurricane Hayward)
After lodging is secured, you’ll want to start your Hukilau adventure on the tickets page, where you can secure your multi-day pass that will give you access to most of the fun at no extra charge. The passes page includes a breakdown of what you get with the South Seas ($599 + fees) and Aloha (379 + fees) passes. There’s also a Saturday-only Palm Pass ($169 + fees) that will get you into that day’s pool party (featuring all of the top bands), the Tiki Treasure Bazaar, and that evening’s bungalow parties.
While most presentations are included with a multi-day pass, premium tastings and classes require a separate tickets. All are listed on the site and noted below. Cocktails during the pool and bungalow parties are included with all passes.
Riding a wave of success following the February opening of the first of many new Don the Beachcomber restaurants, the team behind the ambitious brand re-launch took the stage at Tiki-a-Go-Go in Orlando earlier this month to offer a sneak preview of new locations planned for Florida.
The presentation before hundreds of faithful fans gathered in an expansive ballroom at the Caribe Royale Resort did not disappoint, revealing new details about the flagship restaurant that will be built just a stone’s throw from Walt Disney World. Parent company 23 Restaurant Services also broke the news of a new “brand within a brand” dubbed the Gantt Reserve Collection from Don the Beachcomber.
The new Don the Beachcomber bar concept was unveiled at Tiki-a-Go-Go in April 2024. (Photo by Hurricane Hayward)
This smaller, more bar-centric concept will be rolled out much faster than the 300-seat restaurant in Madeira Beach or the even larger one planned for the Orlando area. If the build-out goes according to plan, guests will be enjoying elevated Don the Beachcomber cocktails at Gantt Reserve Collection bars in Tampa this summer, then Plantation in southeast Florida in the fall.
We also learned that the Don the Beachcomber in Hamlin (opening in summer 2025) will feature not only views of the nightly fireworks at the Magic Kingdom, but also another Gantt Reserve Collection bar tucked inside, speakeasy style. Our full recap below will include details on these projects, new custom mugs, plus more information gathered after Tiki-a-Go-Go.
Justin Peterson (right) introduces the participants in the ‘Don the Beachcomber Returns!” panel at Tiki-a-Go-Go in April 2024. From left: John Mulder, Sven Kirsten, Marc Brown, Marie King, and Tim Glazner. (Photo by Hurricane Hayward)
Don the Beachcomber presentation caps first annual Tiki event in Orlando
The juxtaposition was intentional. The inaugural Tiki-a-Go-Go kicked off April 5 with a panel discussion on the restoration and reopening of The Mai-Kai, Florida’s historic Tiki temple that will soon return from a nearly four-year slumber. The daily programming wrapped up 30 hours later with a presentation on another legendary brand that recently re-launched in the Sunshine State with bold expansion plans.
The April 6 panel Don the Beachcomber Returns! was hosted by 23 Restaurant Services creative director Justin Peterson and featured company President Marc Brown, beverage director Marie King, author Tim “Swanky” Glazner, historian Sven Kirsten, and Eekum Bookum mug master John Mulder.
Before unveiling the news on planned openings, the group discussed the flawless debut of the first new restaurant and bar based on the legacy of Donn Beach, who kick-started the Tiki bar craze in 1932 with his groundbreaking speakeasy in Hollywood, Calif. His influence is still felt today with a new wave of tropical cocktail bars around the world paying him respect, inspiring a new film and upcoming book.
Bartenders set up for the grand opening of the Don the Beachcomber in Madeira Beach on Feb. 23, 2024. (Photo by Hurricane Hayward)
Peterson praised King and Jennifer Paci, director of new restaurant openings, for the smooth debut. “The food and drinks are just immaculate,” he said. He also gave a shout-out to the the artists who built the interior, notably Daniel “Tiki Diablo” Gallardo, Patrick Vassar, Tom Fowner, and Dave “Basement Kahuna” Wolfe.
King said she designed the cocktail menu based on historic Don the Beachcomber recipes, adding her own spin where appropriate: “I had the daunting privilege of re-creating a Don the Beachcomber menu with the mindset of ‘What would Donn do today?’ ” King is a veteran manager and bartender with decades of experience in the California scene, including a stint at the last Don the Beachcomber in Huntington Beach as well as 11 years at the venerable Tonga Hut in Los Angeles and Palm Springs.
The challenge in Florida, she explained, is introducing a beach/tourist crowd to a style of cocktails they may not be familiar with. So she tries to ease them in with lighter offerings, such as a Frosé featuring rum and rosé. “Donn didn’t have tequila drinks on his menu, but I think that today he would have reinvented his philosophy and brought in some tequila drinks,” King said. “So we do that as well.”
Marie King talks about her experience as beverage director for the new Don the Beachcomber restaurants during Tiki-a-Go-Go in Orlando on April 6. (Photo by Hurricane Hayward)
Another hurdle that took King out of her comfort zone was training the large, mostly inexperienced, staff on the nuances of Don the Beachcomber and Tiki culture. “We taught them who Donn was, who Sunny (Sund) was, what the business was, Hawaii, L.A., Chicago, the Mob, everything,” King said.
The training included everyone “from dishwasher to host,” utilizing the systems that Paci and 23 Restaurant Services employ to ensure a well-versed staff. “Everyone you come into contact with has a little bit of knowledge about what the legacy means,” King said. “You as the guests should feel like you’ve just walked into a Don the Beachcomber under their tutelage.”
But King’s most intense training was saved for her young bartenders, who she lovingly calls her “kittens.” She said she spent three days of boot camp “before any other soul walked in the building” with just the bartenders. “We did drills, we did mock service.” The end result speaks for itself, as many have corroborated.
Sven Kirsten speaks during the Don the Beachcomber presentation at Tiki-a-Go-Go about his experience at the new Madeira Beach location. Seated on the panel are Marc Brown (left), Marie King, and Tim Glazner. (Photo by Hurricane Hayward / April 6, 2024)
“I was blown away,” said Kirsten, who visited the Madeira Beach restaurant for the first time just three days earlier. “It’s in a very nondescript building, and in that way it really fulfills the purpose of being an escape. You step from a mundane world into this incredible escapist space.” Kirsten literally wrote the book on this topic. His influential contributions to the culture include The Book of Tiki and Tiki Pop.
Kirsten was also impressed with the packed house and the eclectic crowd, which he said was comprised of many families with “little tykes having a great time.” He added with a laugh: “It wasn’t just you Tiki nerds.”
“That’s what Tiki needs,” he continued. “It needs everybody to get into the act. It was wonderful to see that in Madeira Beach.”
Mulder added to that topic, talking about a recent visit with his granddaughter. She loved the non-alcoholic drinks and the desserts, while he was also enamored by the environment. “The decor is perfect,” said the creator of the signature Legend Returns mug. “It’s really immersive. You really feel like you’re in a Tiki bar. I was really, really impressed.”
An image shared at Tiki-a-Go-Go in April 2024 shows new Rum Barrel mugs from Don the Beachcomber and Tiki Farm. (Photo by Hurricane Hayward)
Peterson took the opportunity to reveal some new mug designs expected to roll out in Madeira Beach and elsewhere in the coming months. You can also expect to find them in the online store, Shop.DonBeachcomber.com.
By popular demand, the first to arrive will be a classic Rum Barrel mug, currently in production by Tiki Farm. Peterson said they hope to have them in hand by July, just in time for Tiki Oasis.
The creative director also showed off his first Don the Beachcomber mug design, based on his new signature logo of Donn Beach’s profile. He said he wanted it to be different than the other mugs created over the years inspired by Beach’s likeness.
Attendees at the ‘Don the Beachcomber Returns!’ presentation at Tiki-a-Go-Go on April 6 got a peek at Justin Peterson’s concept art for a new mug, along with the sculpt by Tiki Farm. (Photos by Hurricane Hayward)
The audience saw slides featuring Peterson’s conceptual artwork as well as photos of the sculpt created by Tiki Farm. The final glaze will have a matte finish that looks like wood, he said. The lei and flower will be pink and yellow, respectively, and the logo will be white.
Peterson called it “a dream come true to have a mug with my name slapped on the bottom of it,” adding that he’s hoping for a late summer release.
Also touted were several mug collaborations with noted Tiki artists. Big Toe is designing a bowl that Peterson said is as intricate as Mulder’s Legend Returns mug. Mitchell Spain Ceramics, which has perfected a method of creating what looks like rust on ceramics, is making “vintage style tumblers” that may be ready in time for The Hukilau in June. Also in the pipeline is a mug from Taboo Relics, due later this year or early next year.
Renderings, plans for Orlando restaurant revealed
The highlight of the Don the Beachcomber Returns! presentation April 6 at Tiki-a-Go-Go was the discussion and details on the new locations expected to open over the next several years. The excitement level was high, not just because of the historic nature of the news. Many attendees live not far from ground zero of the expansion in Florida.
An updated rendering of the new Don the Beachcomber restaurant planned for the Orlando area, revealed April 6 during a presentation at Tiki-a-Go-Go. (Photo by Hurricane Hayward)
First on the agenda was the previously announced build-out planned for Hamlin Town Center, just north of Disney World, which has moved up on the schedule slightly to summer 2025. “We plan to break ground relatively soon,” said Peterson, the creative director. “When that opens, it will be the crown jewel in our collection.”
FEBRUARY 2025 UPDATE: Don the Beachcomber in Madeira Beach was forced to close in September 2024 following two devastating hurricanes. New projects and locations are moving forward as planned. Click below for the full story:
Original story on the Madeira Beach grand opening:
If there were any doubts that the inaugural “next gen” Don the Beachcomber restaurant and tropical bar would not live up to the high standards of its namesake, they were quickly put to rest during last week’s grand opening in Madeira Beach on Florida’s southwest Gulf Coast.
Don the Beachcomber in Madeira Beach looked immaculate before opening to the public at 11 a.m. on Feb. 23 (left). By the evening, nearly every indoor seat was filled. (Photos by Hurricane Hayward)
The first location in a planned national rollout of escapist establishments inspired by the founding father of faux Polynesian cocktails opened to the public on Friday, Feb. 23, after three days of private parties for friends, family and VIPs. Owned and operated by Tampa- based 23 Restaurant Services, the vast 298-capacity restaurant was firing on all cylinders from the get-go.
“We are thrilled with our opening weekend, starting with a largely attended VIP party on Thursday evening,” Marc Brown, president of 23 Restaurant Services, said via email Monday. “We had over 1,200 guests join us Friday through Sunday.”
“We continue to be so excited to be a part of this community and look forward to sharing our amazing vibe and delicious food and drinks with you all,” he said, noting the huge social media reaction and “overwhelmingly positive” reviews.
The vintage booths at Don the Beachcomber in Madeira Beach, seen before the grand opening on Feb. 23, were designed by Tiki Diablo with contributions from others in the Tiki community. (Photo by Hurricane Hayward)
We attended Thursday’s pre-opening party as well as lunch and dinner seatings during Friday’s service, witnessing a nearly flawless launch by every measurable standard. The well-trained staff of managers, greeters, servers, food-runners, bussers, and bartenders operated like a well-oiled machine. And if there were any culinary or mixological misfires from the kitchen or bar, they were few and far between.
When we arrived late for the first official dinner service, all but one of the 20 tables and booths inside the highly immersive restaurant was full, and all of the 30 or so bar seats were taken. On the patio under a large thatched roof, at least a third of the tables were full despite a steady drizzle. Our Uber driver said he had been taking passengers there all day.
Customers were three deep at the bar for hours during the peak of service, beverage director Marie King told us later. “It was a good night.” And the crowds kept coming. The restaurant was just as packed when we left hours later, around 10 p.m.
The outdoor patio at Don the Beachcomber in Madeira Beach has a different feel during daytime and evening hours. The huge poles were carved on-site by Tiki Diablo and his crew. (Photos by Hurricane Hayward / Feb. 22-23, 2024)
Managing partner Sebastien Amoruso seemed very satisfied while surveying the scene and monitoring first-day operations. “It’s a good day,” he said during dinner service. “I’m happy. For the first day, we’re doing great.”
Amoruso estimated that 500 guests would be seated on opening day, but this might not include many who bellied up to the bar and didn’t register in the computerized point-of-sale system. I counted roughly 112 seats inside and 115 outside, plus lots of room for standing near the bar.
More seats could be added if needed, Amoruso, said. If opening weekend is any indication, that may be necessary. Saturday night was even busier than Friday, reported Donn Beach biographer Tim “Swanky” Glazner, who attended both.
The elaborately themed bar at Don the Beachcomber in Madeira Beach is prepped and ready to go before the grand opening on Feb. 23. (Photos by Hurricane Hayward)
But the venue never seemed crowded, with plenty of room for guests to relax and enjoy the atmosphere. Amoruso cited the expertise and experience of 23 Restaurant Services.
